Who are OnSocial
You've probably seen our work. You just didn't realise it was us behind the scenes.
OnSocial is a performance-driven paid media and creative agency helping ambitious brands turn attention into revenue.
We combine performance-led creative with intelligent media buying across Meta, TikTok, Google, Snapchat and many more... Every campaign is built to convert. Every decision is backed by data. Every creative idea is shaped by performance.
We work with brands including Ibiza Rocks, Pikes, Tommy Fury, Laurastar and UNTOLD Festival Dubai, alongside a growing roster of international clients across fashion, music, hospitality and consumer products.
We are small, senior-led and ambitious, with roots in the UK and UAE. We move fast, think commercially and build systems that connect creative, media and web into one growth engine.
Because platforms change. Trends change. What matters is performance.
Now we are hiring someone who can sit at the intersection of creativity, culture and commercial performance.
The Role
We're looking for a Creative Strategist who can turn insight into ideas, and ideas into advertising that drives measurable results.
This is not a brand-only role.
And it's not a media-only role.
It's both.
You will own the creative thinking behind our paid advertising across platforms like Meta, TikTok and beyond. You will shape hooks, angles, scripts and concepts that drive clicks, conversions and revenue.
This is not just about ideas. It's about building creative systems that scale.
You will work directly with designers and motion creatives, setting direction, giving clear feedback and raising the standard of performance creative across the agency.
This is a fully remote role with UK or UAE timezone overlap preferred.
Where you'll make impact Own Paid Advertising Creative Strategy
Take full ownership of creative strategy across paid campaigns
Set the direction for how each brand shows up across Meta, TikTok and Google
Turn performance data and audience insight into clear creative angles, offers and messaging frameworks
Write high-impact hooks, headlines, scripts and storyboards designed to improve CTR, CVR and ROAS
Build structured testing plans across formats, audiences and propositions
Identify winning concepts quickly, scale them with precision, and confidently cut what underperforms
Turn Performance Data Into Creative Direction
Work closely with the Paid Media team to analyse performance
Translate metrics into creative improvements
Spot patterns in winning formats and messaging
Continuously refresh and iterate to prevent fatigue
Collaborate Directly With Designers
Brief graphic and motion designers with clarity and intent
Guide visual hierarchy, pacing, messaging structure and tone
Push for high standards without slowing down execution
Balance creative ambition with commercial reality
Support Website Design, UX & UI Direction
Contribute to website structure, messaging hierarchy and user flow
Ensure alignment between paid ads and on-site experience
Support homepage concepts, product page storytelling and conversion journeys
Use performance insights to inform web design decisions
Build Systems, Not Just Ads
Develop repeatable creative frameworks that scale across clients
Contribute to internal playbooks and testing methodologies
Raise the standard of what performance creative looks like at OnSocial
What You'll Bring
3 to 6 years in creative strategy, performance creative or growth marketing
Proven experience building high-performing paid ads across Meta and TikTok
Strong copy instincts. You understand the first three seconds matter most
Confidence briefing designers and shaping creative output
An analytical mindset. You are comfortable living inside CTR, CPA and ROAS
Clear commercial awareness. You care about revenue, not vanity metrics
Ownership mentality. You do not wait to be told what to improve
Bonus If You Have
Experience working across multiple industries and business models
Exposure to website redesign or UX improvement projects
Experience scripting UGC or short-form performance content
Built structured creative testing systems before
Why Join OnSocial
Do your best performance-driven creative work, not just make ads that sit in decks
Shape campaigns that reach millions and directly impact revenue for global brands
Work side by side with founder and senior operators who move fast and back strong ideas
Influence both paid advertising and website direction, not just one piece of the puzzle
See your ideas go from concept to live campaigns in days, not months
Be part of a tight, senior-led team that cares about results, standards and long-term growth
Help build the next phase of a performance agency that is scaling internationally