CRM Marketing Executive – Salary £30k – Permanent – Chester An exciting opportunity to join a fast-paced marketing team as a CRM Marketing Executive, where youll play a key role in optimising CRM communications to drive online transactions. Reporting into the CRM Manager Responsibilities: Manage end-to-end email campaign delivery: build, test, schedule, deploy, and monitor. Focus on Trade, cross-sell, and upsell communications. Collaborate with internal stakeholders and creative teams to source campaign assets. Share campaign performance insights across marketing and commercial teams. Work closely with UX/design teams to enhance content engagement. Apply CRM best practices including dynamic content, A/B testing, and performance metrics. Leverage ecommerce knowledge to support campaign effectiveness. Skills & Experience: Must have some experience working in Marketing Executive role, looking to focus on CRM Knowledge of CRM communications (email/SMS/Push) - desirable Some understanding of A/B testing and campaign execution Familiarity with marketing automation platforms (Salesforce Marketing Cloud preferred). Proficient in Google Analytics and Excel. B2C / Retail sector experience beneficial but not essential. Commercially minded, results-driven, and comfortable in a fast-paced environment. CRM cross-sell/upsell techniques - preferred Knowledge of Campaign implementation, Marketing automation tools, Salesforce ExactTarget/Marketing Cloud, Google Analytics Benefits: Salary £30k 25 days holiday bank holidays Pension scheme Onsite parking Plus other company benefits