Join to apply for the Allegra Brand Manager - Western Europe role at Opella
Join to apply for the Allegra Brand Manager - Western Europe role at Opella
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Allegra Brand Manager – UK
Location: Reading, United Kingdom
Work Model: Hybrid (3 days office / 2 days remote)
Team: Opella Consumer Healthcare
Job Type: Full-Time
About Opella
Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.
Our mission: to bring health into people’s hands by making self-care as simple as it should be for over half a billion consumers worldwide.
We are the proud makers of trusted brands like Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale, and Mucosolvan.
Certified as a B Corp in multiple markets, we are committed to healthier people and a healthier planet.
Learn more at www.opella.com
Your Role: Lead the #1 Allergy Brand
Allegra is the #1 global allergy brand, trusted by healthcare professionals and loved by consumers. In the UK (known as Allevia), Switzerland (Telfastin), and Austria, Allegra empowers people to live fully—free from allergy interruptions.
As Brand Manager, you’ll lead Allegra’s growth in these key Western Europe markets, driving performance, innovation, and brand equity. You’ll report to the Zone Brand Lead and collaborate across global and local teams to shape the future of allergy care.
Key Responsibilities
Lead Brand Strategy: Develop and execute activation plans tailored to UK, Switzerland, and Austria, aligned with global priorities. Drive Performance: Own brand health, market share, and full P&L management including forecasting and inventory planning. Execute Campaigns: Adapt and implement integrated marketing campaigns across digital, media, and healthcare professional channels. Manage Portfolio: Oversee product launches and line extensions, ensuring relevance and impact. Collaborate Cross-Functionally: Partner with sales, shopper, media, medical, regulatory, and supply chain teams. Leverage Insights: Use consumer and market research to shape strategy and ensure resonance with target audiences. Lead Agencies: Guide external partners in creative development and media planning to maximize ROI.
Key Requirements
Proven experience in brand management, ideally in OTC, FMCG, or healthcare. Strong leadership and project management skills with a proactive, accountable mindset. A solution-oriented attitude and willingness to go beyond expectations. Embrace change and innovation, driving new ways of working. Excellent communication and collaboration skills across diverse teams. Commercial acumen with P&L ownership experience. Bachelor’s degree in Marketing, Business, or related field; knowledge of UK healthcare market is a plus.
Why Join Us?
At Opella, you’ll do purposeful, challenging work in a bold, inclusive culture where everyone can thrive. We are Challengers—driven to simplify self-care and improve lives.
Our Values
* All In Together: We support and challenge each other.
* Courageous: We take thoughtful risks and innovate boldly.
* Outcome-Obsessed: We deliver impact with integrity.
* Radically Simple: We make things easy—for us and for consumers.
You’ll lead the fastest-growing allergy brand in the UK, with visibility across the Western Europe zone and global teams.
Join us on our mission. Health. In your hands.
www.opella.com/en/careers
Seniority level
* Seniority level
Not Applicable
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Retail Health and Personal Care Products
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