Marketing Coordinator
Crew Clothing Company
Founded in 1993, Crew Clothing Company is a British‑inspired clothing brand that has become an icon in the market. Our English heritage remains the backbone of the company as we grow and help customers become the best version of themselves.
Location: Kingston‑on‑Thames, England, United Kingdom
Employment type: Full‑time
Seniority level: Entry level
Purpose of the Role
As a Brand Marketing Coordinator, you will support the planning and execution of marketing activity for both Crew Clothing and Ben Sherman brands, including store openings, seasonal campaigns, local partnerships, and promotional events. Working closely with the Brand Marketing Manager, you will ensure each activation drives awareness, engages customers, and reflects our brand values.
Responsibilities
* Support the Brand Marketing Manager in developing and implementing seasonal, integrated marketing plans that deliver brand and product stories across digital, social and retail channels (100+ stores).
* Coordinate campaign assets from concept to delivery—brief creative teams, ensure on‑brand, on‑time and on‑budget execution.
* Ideate and manage brand partnerships, PR events and activations for product launches.
* Act as a brand guardian, supporting all marketing communications and ensuring consistency across every customer touchpoint.
* Maintain the marketing calendar and keep projects running smoothly.
* Assist with campaign performance reporting and learnings.
* Collaborate cross‑functionally to align campaign messaging and visuals.
Local Marketing
* Drive new store launches—coordinate in‑store activations, PR outreach, local advertising, influencer partnerships and manage centre relationships.
* Manage creative briefs for all store openings, including POS, local communications and social assets.
* Support the delivery of seasonal in‑store projects and events.
* Act as first point of contact for the Retail Marketing Manager and Retail Helpdesk, and manage store marketing requests.
* Build strong relationships with store teams, ensuring activity lands consistently and effectively.
* Keep the marketing calendar up to date with all local marketing activity.
Skills
* Marketing and brand communication.
* Project coordination and budgeting.
* Strong written and verbal communication.
* Ability to work collaboratively across teams.
* Proficiency in digital marketing tools and social media platforms.
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