An award-winning national law firm is looking for a Digital Marketing Manager to join their UK offices within the marketing communications team. The primary focus of this role is to support website development, search performance, campaign delivery, and email marketing channels. The successful candidate will require strong stakeholder management and communication skills, and will believe in the value digital marketing can bring. This role reports to the Digital Lead for Marketing Communications.
The Responsibilities:
* Manage the organic search performance of the corporate website and campaign-led microsites.
* Support the business development team in optimizing and delivering end-to-end marketing campaigns.
* Collaborate with the Head of Marketing Operations to develop processes and supporting materials for ongoing projects, campaigns, and initiatives.
* Use marketing data to identify opportunities for user experience improvements and work with the design team to implement changes.
* Work with the Digital Lead to establish goals for marketing performance reporting.
* Assist the team in drafting and scheduling social media content.
* Support the Business Development team in building and sending targeted email marketing campaigns via the CRM system.
The Candidate:
* Proven experience in visualizing marketing data using tools like Google Data Studio or Power BI.
* Strong knowledge of SEO tools such as SEMrush.
Please note: Due to sector-specific requirements, only candidates with experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or relevant high-profile associations or agencies will be considered. Applications outside these areas will not be accepted.
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