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Editorial and streaming strategy manager

London
Permanent
Caraffi
Strategy manager
Posted: 19 January
Offer description

Editorial and Streaming Strategy Manager (Contract - 20 hours per week)

Contract: 8 month contract role

Location: London (Remote/ Flexible)

The role:

Our client is looking for a UK Editorial & Streaming Strategy Manager (Contract) to grow a UK playlist ecosystem by building audiences and followers, driving discovery and streams, and shaping what fans listen to next.

This is a 20-hour-per-week contract role, ideal for someone who is data-driven and deeply connected to UK music and culture, with a passion for curation, streaming strategy, and uncovering new sounds.

You’ll lead UK editorial and streaming operations, overseeing playlist programming, audience growth, SEO-driven playlist optimisation, and creative strategies that deliver measurable results for UK artists.

You’ll get to:

* Develop and execute data-driven playlist strategies that deliver meaningful streaming growth and revenue for UK artists.
* Curate and manage a diverse suite of UK playlists spanning genres, moods, and cultural moments.
* Implement SEO and keyword optimisation techniques to boost playlist visibility and search performance on DSPs.
* Oversee fixed and dynamic playlist delivery through internal tools and systems, ensuring all products meet quality and schedule targets.
* Lead cross-platform playlist development to diversify revenue streams and increase visibility across DSPs.
* Develop quarterly playlist marketing strategies that grow audience reach and competitive value.
* Represent the editorial function in internal stakeholder meetings, guiding playlist strategy and execution plans.
* Collaborate with UK tastemakers, curators, and influencers to expand playlist reach and cultural credibility.
* Identify and leverage emerging audience trends, genre shifts, and fan behaviours to optimise growth.
* Establish and communicate best practices for playlist programming and editorial strategy.
* Partner with research and analysis teams to interpret performance data and share actionable insights.
* Contribute to the automation and optimisation of editorial workflows and playlist processes.
* Support playlist visual identity using tools such as Photoshop, Canva, or Adobe Suite.

About you:

* Deep passion for UK music and the culture that shapes it, from dance and house to UK hip-hop and rap.
* Experience growing playlists from scratch, with a background in playlist curation, editorial programming, or streaming strategy.
* Strong knowledge of SEO, keyword optimisation, and digital content discovery.
* Ability to balance creative editorial judgement with data-led decision-making.
* Familiarity with major streaming platforms and analytics tools (Spotify for Artists, Apple Music for Artists, YouTube Analytics, etc.).
* Creative thinker attuned to pop culture, digital trends, and emerging music scenes.
* Highly organised, detail-oriented, and able to manage multiple workflows simultaneously.
* Experience using Photoshop, Adobe, or Canva is a plus.
* A strong network and reputation within the UK music and streaming community is a bonus.
* A collaborative self-starter who is proactive, self-motivated, and keen to share ideas and solutions.
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