About us
Located in Milton Keynes, F&F Stores is a rapidly expanding E-commerce business that thrives on bringing licensed products from beloved brands like Disney, Marvel, Minecraft and iconic football clubs directly to your doorstep.
Our high-quality products include a wide range for the whole family, from toys and fashion to home accessories and beauty items, found on popular E-commerce marketplaces and our own e-commerce website.
Location:
Office-based, in Milton Keynes
Contract:
Full-time, Permanent
Salary:
Up to £28,000
Additional languages are a plus
(German, Spanish, Italian, French)
Role Overview:
We are seeking a talented SEO & Copywriting Specialist to create high-quality, optimised, and customer-focused content. This role combines a deep understanding of the EU market with the ability to craft engaging product listings, marketing materials, and advertising copy. It also requires strong SEO knowledge and audience-focused creativity to drive organic traffic, improve search engine rankings, and deliver valuable, impactful content.
As a key player on our team, you'll ensure our product listings stand out on Amazon, driving conversions and maximising visibility while maintaining consistency with our brand identity.
Key Responsibilities:
* Write and optimise Amazon product listings for a high volume of SKUs, including titles, bullet points, descriptions, and back-end keywords.
* Responsible for creatively optimising content through the use of AI
* Conduct in-depth research to understand product features, benefits, and target audiences, translating complex details into clear, customer-friendly copy.
* Use tools like Helium10 to conduct thorough keyword research to identify opportunities based on search trends and user intent to implement PPC best practices to improve product discoverability and ranking.
* Ensure content is optimised for targeted keywords and phrases to improve search engine rankings and high conversion rates
* Integrate keywords naturally into content without compromising readability or flow.
* Collaborate with the PPC team and other departments to ensure cohesive and effective messaging, as well as correct product information
* Analyse performance metrics and customer feedback to refine and improve copy.
* Keep up-to-date with the latest SEO trends, algorithm changes, and content marketing techniques
* Stay informed about EU consumer trends, seasonal preferences, and competitor strategies.
Requirements
* Minimum 2+ years of experience in SEO, copywriting, or digital marketing.
* Exceptional written communication skills with impeccable spelling and grammar
* Ability to creatively leverage AI for content optimisation
* Analytical mindset with an aptitude for data analysis
* Logical and proactive problem-solving skills
* Adaptable and quick to learn new tools and processes
* Goal-oriented, independent, and flexible, able to thrive in a fast-paced environment
Desirable Skills:
* Experience working with Amazon or similar e-commerce platforms.
* Familiarity with tools like Helium 10 or similar Amazon optimisation tools.
* Portfolio showcasing successful Amazon product listings and marketing campaigns.
Desirable Deliverables:
* Organic traffic growth.
* Improved keyword rankings.
* Drive organic sales
Benefits:
* Casual dress
* On-site parking
* Regular social events including summer & end of year parties.
* Spontaneous employee well-being treats
* An Amazon Birthday voucher
* Vouchers at Christmas to shop with F&F
* Staff Purchases
* NEST Pension
* Private medical insurance with Vitality health with various benefits including discounts on a gym membership.