Who we are
We are William Reed. We are a global media group delivering exceptional content through events, digital, data & insight. From agribusiness, ingredients and food processing, to retail, hospitality & fine dining – we provide the inspiration, insight and connections to power our customers’ success. We have offices in Gatwick, Brighton and London, UK; Montpellier, France; Singapore and Chicago, US. In line with the Company’s current Agile Working Policy, the successful candidate would be eligible to work part of the week from our Gatwick office Tuesdays and Wednesdays and to work remotely for the rest of the week.
Position
Position: Full time – permanent
Location: Gatwick / Hybrid – Tuesdays and Wednesdays
Do you have a background in business to business – B2B – subscription sales, ideally within the online publishing sector? Are you a strong Account Manager who is also comfortable prospecting and networking? If so, apply now, as we have an exciting opening for a Corporate Subscriptions Account Manager to work with mainly our NutraIngredients brand. NutraIngredients have been a leading essential online news source for the global nutrition industry for over 20 years.
Our team of award-winning journalists delivers essential daily news, analysis, webinars, podcasts and video coverage of the issues and stories impacting decision makers in the functional food and dietary supplement industries.
You will be driving online corporate subscription sales for NutraIngredients undertaking account management and cross selling William Reed’s range of paid-for content.
Sales & Account Management
* Providing top class, end to end Account Management services to our subscribers
* Selling website multi-subscriptions to NutraIngredients
* Renewing and upselling existing customers according to schedule
* Cross selling other subscription brands within the business by working closely with other subscription sales colleagues
* Maintaining an excellent level of customer service and satisfaction
* Achieving sales targets and managing accounts through telesales activities
* Actively prospecting for new business
* Be the first point of contact for corporate accounts and develop good relationships with those customers
* Working closely with the marketing team to target potential leads effectively
* Attending face to face events to develop sales
* Visiting potential and existing customers on a regular basis
* Demonstrating digital products to prospects
* Ensuring engagement levels are high for corporate account customers
* Maintaining an active trial and upgrade process
* Working closely with the company’s advertising sales teams to foster cross promotion
* Developing relationships with the editorial team to source leads and market knowledge
* Meeting required sales standards and KPIs
Marketing & Campaign Management
* Working closely with marketing team to develop lead generation techniques
* Maintaining relevant sales literature for use across the business
* Supporting corporate direct marketing campaigns in coordination with marketing team
* Gathering competitor information and use to inform strategy
* Producing sales presentations and demonstration strategies for customer meetings
Strategy
* Helping produce a comprehensive corporate sales strategy for the portfolio
* Helping to target markets, corporations and individuals
* Closely monitoring market conditions and changes and take action to maximise opportunities
* Inputting into marketing automation and procedure processes
Reporting
* Reporting regularly on sales activity against target and other KPIs
* Using the company’s CRM system (Salesforce) to maintain accurate records and foster opportunities
Order Processing
* Meeting KPIs for customer order processing
* Sustain timely and accurate invoicing and fulfilment processes
* Use the customer management system to maintain customer information
* Working closely with the credit team to keep customer debt to minimum levels
Requirements
* Previous experience working in a B2B subscriptions sales / account management role or at least experience working in sales / account management for high value, multi-subscriptions and renewals in other sectors
* An ability and willingness to prospect, cold call and bring in new business
* Self-motivation and huge amounts of drive – a target driven individual
* Strong communication, relationship building and networking skills
* Experience in managing a blue-chip client portfolio
* Experienced in digital sales process
* Bags of enthusiasm and a collaborative, team-oriented approach to work
* An ability and willingness to travel for clients visits and events nationally
Company Benefits and Initiatives Include
* 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days.
* An additional day of leave for you to take on a cultural celebration day or on your birthday if you like. A day for you! At William Reed, we call this our “MeDay”.
* A volunteer day to take for supporting a chosen charity and giving back to the community.
* Opportunity for hybrid working
* Contributory Pension
* Life Assurance Scheme
* Group Income Protection
* Enhanced family-friendly leave pay entitlements
* Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
* Cycle to Work Scheme
* Electric Car Scheme
Why work for us
We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees. Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees and brands.
We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics.
If you need any support in accessing this opportunity, please do not hesitate to discuss this with us.
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