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Wiley Bognor Regis, England, United Kingdom
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Job Description Field Marketing Manager
Location Bognor Regis, GBR
About The Role The Field Marketing Manager will lead field marketing initiatives and programs focused on driving demand generation, customer acquisition, and revenue growth within assigned territories and market segments. This role requires strategic thinking, program management expertise, and the ability to work collaboratively with sales teams, partners, and cross‑functional stakeholders to execute integrated marketing campaigns that deliver measurable business impact.
How You Will Make An Impact
* Develop and execute comprehensive field marketing strategies for assigned territories and segments
* Manage and coordinate regional events, trade shows, conferences, and customer engagement programs
* Work closely with sales teams to align marketing activities with territory goals and pipeline objectives
* Develop and manage field marketing budgets and resource allocation
* Lead market research and competitive analysis initiatives to inform strategic decision‑making
* Drive lead generation and pipeline development through targeted field marketing campaigns
* Manage relationships with key partners, vendors, and external service providers
* Analyze and report on program performance, ROI, and key marketing metrics
* Collaborate with product marketing, demand generation, and corporate marketing teams
* Support customer reference programs, case studies, and thought leadership initiatives
* Mentor and provide guidance to junior team members and regional marketing staff
* Travel to support regional activities and customer engagement events
* Other strategic initiatives as assigned
What We Look For
* Bachelor’s degree in marketing, Business, or related field
* Proven experience in field marketing, demand generation, or related marketing roles
* Proven experience managing marketing programs and driving measurable results
* Strong analytical and strategic thinking capabilities
* Excellent project management and organizational skills
* Outstanding communication, presentation, and interpersonal abilities
* Experience working collaboratively with sales teams and channel partners
* Ability to travel to support regional activities
* Proficiency with marketing automation, CRM systems, and analytics platforms
* Strong leadership and team collaboration skills
About Wiley Wiley is a trusted leader in research and learning, our pioneering solutions and services are paving the way for knowledge seekers as they work to solve the world’s most important challenges. We are advocates of advancement, empowering knowledge‑seekers to transform today’s biggest obstacles into tomorrow’s brightest opportunities. With over 200 years of experience in publishing, we continue to evolve knowledge seekers’ steps into strides, illuminating their path forward to personal, educational, and professional success at every stage. Around the globe, we break down barriers for innovators, empowering them to advance discoveries in their fields, adapt their workforces, and shape minds. Wiley is an equal‑opportunity/affirmative action employer. We evaluate all qualified applicants and treat all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, protected veteran status, genetic information, or based on any individual’s status in any group or class protected by applicable federal, state or local laws. Wiley is also committed to providing reasonable accommodation to applicants and employees with disabilities. Applicants who require accommodation to participate in the job application process may contact tasupport@wiley.com for assistance. We are proud that our workplace promotes continual learning and internal mobility. Our values support courageous teammates, needle movers, and learning champions all while striving to support the health and well‑being of all employees. We offer meeting‑free Friday afternoons allowing more time for heads‑down work and professional development, and through a robust body of employee programing we facilitate a wide range of opportunities to foster community, learn, and grow. We are committed to fair, transparent pay, and we strive to provide competitive compensation in addition to a comprehensive benefits package. The range below represents Wiley’s good faith and reasonable estimate of the base pay for this role at the time of posting roles either in the United Kingdom, Canada or USA. It is anticipated that most qualified candidates will fall within the range, however the ultimate salary offered for this role may be higher or lower and will be set based on a variety of non‑discriminatory factors, including but not limited to, geographic location, skills, and competencies. When applying, please attach your resume/CV to be considered.
Salary Range 38,600 GBP to 55,267 GBP
Seniority level
* Mid‑Senior level
Employment type
* Full‑time
Job function
* Marketing and Sales
Industries
* Book and Periodical Publishing
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