About NetEaseGames:
As a leading internet technology company based in China,NetEase, Inc. (NASDAQ: NTES and HKEX:9999, "NetEase") provides premium onlineservices centered around content creation. With extensive offerings across itsexpanding gaming ecosystem, the Company develops and operates some of China'smost popular and longest-running mobile and PC games. Powered by industry-leadingin-house R&D capabilities in China and globally, NetEase creates superiorgaming experiences, inspires players, and passionately delivers value for itsthriving community worldwide. By infusing play with culture and education withtechnology, NetEase transforms gaming into meaningful vehicle to build a moreentertaining and enlightened world.
NetEase's ESG initiatives are among the best in the globalmedia and entertainment industry, earning it a distinction as one of theS&P Global Industry Movers and an "A" rating from MSCI. For moreinformation, please visit:
Responsibilities
* Oversee the planning and execution of PC/console ublishing channels, leading the development of full product lifecycle eration strategies and creating differentiated promotion plans tailored each channel's characteristics.
* Develop and implement publishing strategies across ifferent game phases based on game features and channel attributes, king responsibility for key metrics such as pre-registrations, new user uisition, and retention.
* Gain deep insights into PC/console gaming market rends, analyze competitor dynamics and channel traffic shifts, and ickly iterate operational strategies.
* Maintain strong partnerships with channel platforms nd manage cross-departmental communication and coordination effectively.
Requirements
* 3+ years of experience in the gaming industry, with ands-on experience in publishing and promotion through major overseas /console channels; prior involvement in a full PC/console game launch ject is a plus.
* Strong product operation mindset and high data ensitivity, with the ability to adjust channel strategies promptly based performance data.
* Passionate about shooter/competitive games, with n-depth playing experience in at least one such title.
* Responsible and detail-oriented, with strong learning bility, excellent communication skills, collaborative mindset, and the ility to work under pressure.