CRM Associate
Department:
Marketing
Location:
London, United Kingdom
Contract:
Temporary until end of December 2025
Hours:
40 hours per week, 9:00 a.m. – 6:00 p.m
Hybrid:
(2 days in office, 3 days from home)
Salary:
Up to £39,000 per year (£18.75 per hour)
Position Overview
The CRM Associate supports the CRM Manager and Senior CRM Associate in delivering high-quality campaigns across email and SMS channels for the full-price online business. This role covers day-to-day campaign management, including briefing, proofing, activation, and audience management, as well as assisting with ongoing CRM system migration projects.
The role is designed for an associate-level professional who can quickly pick up processes, understand the pressures of retail, and contribute to cross-channel communications efficiently.
Key Responsibilities
* Support the CRM team with planning, briefing, proofing, and sending email and SMS campaigns.
* Create campaign briefs aligned with brand standards and target audiences.
* Work closely with external agencies to ensure timely and accurate campaign delivery.
* Collaborate with internal teams to ensure campaigns align with content, promotions, and brand moments.
* Analyse campaign performance to support data-driven decision-making and optimisations.
* Assist with CRM migration (Salesforce to ZAM) and platform updates.
* Support training and guidance for CRM Interns and new team members.
* Take ownership of cross-channel communications and ensure seamless customer experience.
Experience, Skills & Knowledge
* Retail experience is essential, ideally in a fast-paced or large-scale business.
* Experience with CRM campaigns (emails/SMS) and working with audience data.
* Strong proofing skills with a creative eye for customer communications.
* Ability to work independently and collaboratively under pressure.
* Familiarity with CRM platforms.
* Strong organisational skills and attention to detail.
* Excellent verbal and written communication skills.
* Degree educated or equivalent.
* Passion for retail, digital marketing, and customer engagement.
* Advanced Excel and PowerPoint skills.
Additional Information
* Reports into the CRM Manager via the Senior CRM Associate.
* Full training, induction, and platform support provided
* Hybrid working: 2 days in office, 3 days from home.
* Temporary contract until end of December 2025, with potential to extend