Your Opportunity
You have the opportunity to join a fast paced, fast growing and forward-thinking law firm. Our collaborative, supportive and open-minded environment is the ideal place to progress your career – whatever stage you’re at. We work with high profile clients in innovative sectors, and we’ll help you embrace opportunities to keep learning as we grow our firm.
Your Role
Working closely with our Senior Business Development Manager for Financial Services and Head of Banking and Lender Services group (BLSG), you will be responsible for taking TLT’s award-winning BLSG offering to market.
Your role will be to help to grow our revenue and reputation in these areas and develop our outstanding client base. Reporting into the Senior Business Development Manager for Financial Services, you will be directly supported by BD Executive and work closely with the wider Marketing and Business Development team.
Your responsibilities will include:
Business Planning
* Strategic planning – develop and deliver BD/marketing plans for BLSG that complement and drive forward the overarching sector strategy.
* Client plans - building relationships with the priority clients in your areas and supporting Client Relationship Partners in managing relevant client panels/frameworks. With particular emphasis on our Focus Clients. Supporting and working with our Client Engagement team in growing our Key and Sector Growth clients.
* BD budgets – develop an annual BD budget, manage spend and advise on the best use of the budget to deliver maximum ROI and demonstrate progress and delivery of objectives from the market plan.
Marketing and Communications
Working with our marketing and communications team to plan and deliver agreed sales and marketing objectives through:
* Thought leadership – working with the campaigns team, scope and develop thought leadership campaigns that position TLT as experts.
* Legal and market insights – work with our Knowledge Lawyers, Digital communications and legal teams to create clear, concise, market-focused client updates.
* PR – identifying and exploiting opportunities to raise TLT's profile in the legal and industry press.
* Events/webinars – work with our Events Manager to plan and deliver a programme of events (in-person and virtual) that engage clients, targets and intermediaries.
* Speaking opportunities – identify and secure speaking opportunities that help to raise TLT’s profile.
* Marketing materials – work with the marketing team to create compelling marketing materials in line with our brand guidelines.
* Legal directories and awards – work with our lawyers to draft legal directory submissions and relevant award entries.
* Website and social media – work with our Digital Communications team to promote your sectors and service line through our website and social media channels.
* Internal communications – produce regular updates and presentations on BD and marketing initiatives, new clients, significant work examples and financial performance.
Sales
* Proposals/bids – lead the development of compelling proposals/bids and pitch presentations with support from our Bids team. Excellent proposal and bid writing is essential.
* Lead generation – actively manage a pipeline of targets and use campaigns to generate new business leads. Providing BD/sales activity reports for return on investment.
* Effective use of CRM – to segment, target and manage sales campaigns.
* Build a network – develop your own network of intermediaries, targets and client contacts and use these to share communications and support lead generation and relationship building activity.
* New product development – work with our FutureLaw team to create and promote new legal and near-legal products and services relevant for your sectors and service line.
Team Working
* Becoming a trusted advisor – to be successful in this role you will need to become a trusted advisor and business partner to partners and other stakeholders on all aspects of business development.
* Think nationally and internationally – provide seamless BD support across our UK office network and in partnership with our international alliance firms.
* Work collaboratively – working with the Marketing & Business Development team, key stakeholders and other business teams to drive the sectors, service line and firm forward, effectively supporting our ambitious growth plans.
Your Skills and Experience
* Graduate or equivalent, with experience of working in business development / marketing within a professional services environment.
* CIM qualification advantageous
* Relevant financial services knowledge would be advantageous.
* Enthusiastic, confident, pro-active, persistent and robust.
* Excellent organisational skills – able to multi-task, strong time management skills.
* Excellent communication and interpersonal skills and gains respect and credibility quickly, especially with senior stakeholders.
* Able to communicate and present clearly, concisely and credibly.
* Able to work well under pressure and to drive through major projects to completion.
* Able to understand the wider business issues and to generate and develop new ideas to add value to the business development process.
* Highly commercial – able to understand business issues impacting our clients
* Ability to assimilate large amounts of information quickly and an interest in learning
* Experience of using a range of marketing technologies would be advantageous
* Good humoured and positive outlook
About TLT
Fast paced, fast growing and forward thinking, TLT is the law firm that helps clients stay one step ahead, and we do the same for our people.
We work with high profile clients in innovative sectors. With local, national and international reach, we have over 1,800 people in offices across the UK and a network of partner firms across Europe, India and the US. TLT was named Law Firm of the Year at the Legal Business Awards 2023. This marks the third year in a row the firm has taken away this accolade in industry awards - having previously been named Law Firm of the Year at The Lawyer Awards in 2021 and the British Legal Awards in 2022.
Our purpose is to protect, prepare and progress our clients for what comes next and it’s essential that we do the same for our people, our planet and our communities too. In our open and collaborative culture, we encourage everyone to be their whole self, to have a voice and to contribute.
Our Benefits
We value our employees highly and we want you to feel valued. You’ll receive a competitive salary with an annual pay review. You will also have access to an extensive range of benefits via our flexible benefits scheme including 25 days holiday (which will increase to 30 days based upon length of service) and private medical insurance.
At TLT we have a progressive fully flexible working approach. We empower our people to work in a place and at a time that meets their needs, those of their clients and of the wider team and firm. Part of this agile approach is a focus on hybrid working and supporting the work/life balance of our people. We’re happy to talk about how flexible working can work for you and this role.