Ecommerce Campaign Manager (Digital Marketing)- Apparel/ Sportswear
I'm working with a global sportswear brand in the North London Area who is looking for a professional to lead the planning and execution of digital marketing campaigns that drive online sales and customer retention.
Salary- £45k
Responsibilities:
* Create engaging end-to-end online ecommerce brand campaigns to drive commerciality across seasonal product stories and key brand launches.
* Work collaboratively with the DTC team and regional Marketing teams to achieve an aligned content and communication strategy for ecommerce.
* Develop seasonal planning documents which include kick off briefs, strategy decks and license approval documents.
* Own the campaign calendar and align digital marketing efforts with trading plans, product launches and seasonal events.
* Brief and oversee the development of all creative digital assets (banners, landing pages, product copy).
* Monitor site performance and campaign impact using analytic tools and provide actionable insights and weekly reports.
* Closely monitoring and reporting on weekly and monthly performance and KPIs.
* Work with the regional translation teams to ensure copy is translated and content is relevant to the specific regions.
* Stay updated on market trends, competitor activities, and consumer behaviour.
Qualifications:
* At least 2+ years in a DTC or retail e-commerce brand.
* Familiarity with tools such as Trello, Asana or
* Proven track record of strategic planning in a cross-functional capacity.
* Proven experience of creative campaign ideation and execution in a marketing-led role.
* Experience with Figma would be beneficial.
* Must have excellent communication skills, both written and verbal.
* Essential experience using Adobe Photoshop, GA.
Feel free to apply with a copy of your most up to date CV & I'll be in contact soon