Job:
As the Digital and Social Media Intern, you will support the management of Porsche Retail Group's digital footprint and social media community by working with the Digital and Social Media Manager, to create digital and social media content.
This is a Placement Year position for a candidate currently studying an Undergraduate degree at university, seeking a placement for their third year. The role will commence in August 2026 for the duration of 12 months. Please ensure that you can meet this criterion and have read and understood the requirements of the role before applying.
Responsibilities:
* Working with the Digital and Social Media Manager, develop and implement digital and social media strategies with the aim of increasing Group, Centre, product and brand awareness and customer engagement
* Working with the Digital and Social Media Manager and Centre Management, create original, exciting and engaging social media content across all platforms and channels, including taking part in Centre photoshoots and attending monthly Centre visits.
* Updating content across all group websites to fit with overall Search Engine Optimisation (SEO) strategy and to adhere to required Porsche brand guidelines
* Staying up to date with the latest social media trends and digital technologies and discussing these with the Digital and Social Media Manager and Head of Marketing during regular updates
* Monitoring and responding to customer feedback, comments, social media posts and Centre reviews (e.g. Google and Facebook) in a timely and accurate manner
* Tracking, reporting, and analysing website analytics, social media growth/engagement stats, marketing campaigns and new/used car enquiries, to enable robust measures of Return on Investment (ROI)
Requirements
Minimum Qualifications
* Up-to-date knowledge of the latest trends and best practices in digital and social media marketing
* Strong and fluent English proficiency
* An understanding of how each social media channel differs with content and its community and to be able to optimise content accordingly
* Pro-active and 'can do' attitude, looking to actively identify opportunities and challenges and propose ideas and potential solutions
* Ability to prioritise and juggle multiple tasks and projects at the same time
* Ability to work alone productively and with initiative, but also as play an active role as part of a team
* Good skill levels across MS Office, Adobe Photoshop and Image/Videography packages, with a keen eye for photography and videography
Preferred Qualifications:
* Marketing and communications savvy with a willingness to learn and develop in this evolving environment
* Comfortable with data and analysis and preparing of reports and summaries
* Confidence to work with Directors and Senior Management teams
* Willingness to travel, on occasions, to locations across Southeast England to visit our 7 Porsche Centres and Distribution Centre
* Full Driving License
Benefits
PRG are committed to promoting a culture that champions diversity and equal opportunities.
PRG believe diverse teams are catalysts of innovation and create multiple new ideas. One of our priorities is to celebrate diversity in all its dimensions while shaping an aspirational and inclusive company culture.
In return, you'll enjoy:
* Highly Competitive salary
* Fixed hours each week - 5 days per week, Monday to Friday 9.00am to 5.30pm
* 27 days holiday, plus bank holidays
* Preferential rates on several products and services, including high street brands, restaurants, gyms and Porsche products
* Life Assurance
* DC Pension Scheme
* Employee Assistance Programme - support and advice on issues impacting your wellbeing
* Dedicated mental health champions
* Opportunity to visit the Porsche Experience Centre in Silverstone and drive the full Porsche vehicle range
Location:
Porsche Retail Group Head Office is located conveniently by junction 12 of the M4, adjacent to a retail park, gym, and well-known fast food and furniture brands. It is within walking distance of Theale main line train station, a 2-minute walk to a bus stop with regular buses to Reading Town Centre. Enjoy a heavily subsidised restaurant serving delicious breakfast and lunch options, along with a fantastic barista bar to fuel your day. Plus, we offer free on-site parking for all staff members.
Company:
Headquartered in Reading alongside Porsche Cars GB Ltd, Porsche Retail Group are owned wholly by Porsche Germany. We operate several Porsche Centres, Service Centres and a Trade Parts Distribution Centre in and around London and the South-East.
Our journey embodies the Porsche DNA, a love of sports cars and a passion for excellence and challenging the status quo. Our culture of trust, integrity, and empowerment filters through every channel of our business. Our people have passion, thriving on a friendly rivalry that inspires all of us to be better and a genuine desire to go further for our customers and each other.
Due to the high volume of applications we generate for our vacancies, we are regrettably not able to send a personalised reply to every applicant.