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Digital product owner (seo, media & marketing)

Bristol (City of Bristol)
Permanent
RAC
Marketing
€65,000 a year
Posted: 30 November
Offer description

About The Role

We’re looking for an energetic and experienced Digital Product Owner to lead a new squad and drive performance across our website.


Overview

This role is pivotal in improving SEO ranking, click-through and conversion rates and overall digital acquisition performance within a dynamic matrix structure.


Responsibilities

* Own planning and delivery of the squad roadmap with a focus on landing page optimisation and SEO improvements.
* Take full accountability for KPIs including click-through rate and performance against Google Core Web Vitals.
* Collaborate closely with marketing teams to optimise click-through rates.
* Ensure sprint efficiency through robust agile practices and stakeholder alignment.
* Work closely with design, engineering and regulatory teams to build the right thing in the right way.
* Stay ahead of SEO trends and competitor activity, ensuring accessibility guidelines and best practice.


Qualifications

* Proven experience as a Product Owner or Digital Product Manager in a fast‑paced, digital environment.
* Proficiency in agile frameworks (Scrum, Kanban) and writing clear user stories.
* Strong understanding of SEO principles and technical factors impacting performance and experience using SEO tools.
* Ability to combine data, user testing, and research to inform decisions.
* Good understanding of UX/UI principles and ability to collaborate with designers.
* Strong communication skills to engage stakeholders.
* Commercial acumen and proactive mindset.


Benefits

* Competitive salary plus sharing scheme.
* Tools: CAR salary sacrifice and electric vehicle options.
* 25 days annual leave plus bank holidays; flexible schedules and work‑life balance support.
* Pension scheme up to 6.5% matched contributions; life assurance cover up to 4x salary.
* 24/7 confidential wellbeing support service.
* Access to Orange Savings discount portal; share scheme after probation.
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