Join to apply for the Senior Product Manager - Personalisation role at Shanghai VIM Industrial Design Co., Ltd.
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Join to apply for the Senior Product Manager - Personalisation role at Shanghai VIM Industrial Design Co., Ltd.
At Holland & Barrett, we're on a mission to make health and wellness a way of life for everyone. As one of the world's leading health and wellness retailers, we're transforming into a digital-first business to meet the evolving needs of our customers. Technology is at the heart of this transformationdriving smarter personalisation, seamless experiences, and empowering our teams to build deeper customer relationships.
The Role
We're looking for a Senior Product Manager Personalisation to lead the development of connected, highly personalised experiences across our digital and physical channelsincluding our website, app, and in-store technology.
This isn't just about product recommendations. It's about delivering end-to-end journeys tailored to each customerwhether they're browsing online or shopping in-store. Your work will directly support our ambition to help every customer achieve their unique health and wellness goals.
You'll take full ownership of Holland & Barrett's in-house personalisation capabilities, driving strategy, roadmap definition, and execution across multiple delivery streams. Working closely with engineering, CRM, marketing, UX research, design, data science and commercial teams, you'll ensure everything we build delivers measurable value across the customer lifecycle.
What You'll Be Doing
* Lead the personalisation squad to define and deliver a clear product vision, strategy, and roadmap across all customer touchpoints.
* Deeply understand our customerstheir behaviours, needs and motivationsthrough data and research.
* Partner with UX researchers to validate ideas, uncover insights, and optimise customer journeys.
* Collaborate effectively with both technical and non-technical teams to deliver high-quality, customer-first products.
* Work closely with cross-functional stakeholders (data science, analytics, design, UXR, commercial) to drive insight-led product development.
* Own delivery across multiple squads, including writing PRDs and managing a prioritised Jira backlog.
* Continuously optimise through A/B testing, experimentation, and performance analytics.
* Track and deliver against key success metricsengagement, conversion, NPS and frequency of shop.
The Person
* 5+ years' experience in product management, ideally within personalisation, CRO, or digital customer experience.
* A strong track record of delivering impactful digital products that drive both customer and commercial value.
* Deep understanding of omnichannel customer journeys and how to create seamless, consistent experiences across them.
* Comfortable owning the full product lifecyclefrom discovery through to launch and iteration.
* Experience working with cross-functional teams in a fast-paced, agile environment.
* Confident using data, experimentation, and research to make informed product decisions.
* Clear, collaborative communicator with strong stakeholder management skills.
* Passionate about creating simple, engaging, and personalised experiences that put the customer first.
Desirable
* Knowledge of machine learning, product recommendation engines, or omnichannel personalisation.
* Experience with composable commerce platforms and embedding personalised journeys into them.
Ready to shape the future of personalised wellness at Holland & Barrett?
Apply now and join a team that's redefining what it means to live well, every day.
Benefits
* Technology Incentive Scheme - we offer different bonus schemes for all grades in Technology, starting at 10%.
* Learning and Development opportunity with Holland & Barrett is a great base for career development long term.
* Career progression
* Pension company contribution
* Your wellbeing is paramount so you can get away and take 28 or 33 Days Holiday per year.
* Refer and Earn Scheme - as we're growing you can earn money by referring people to join us from your network.
* Epic Extras gives you access to exclusive benefits, free advice and savings from a range of retailers and providers.
* Stay healthy with Discounted Products - from day one you'll get a 25% discount (on top of other promotions) when you shop at H&B on anything that you buy.
* We all need a little help sometimes, so we offer Free 24/7 Confidential Advice & Colleague Welfare.
* Mental Health First Aiders - we have lots of qualified Mental Health First Aiders because its all about your health & wellbeing.
* We have colleague Reward and Recognition Schemes, so your hard work and loyalty won't go unnoticed.
* And many more!
The Company
* Holland & Barrett is one of the nation's most loved and trusted brands, known for offering quality health food, vitamins and supplements all sold by highly trained and qualified advisors.
* Bucking the current trend of high street retailers, we forecast significant growth and expansion plans in the coming years, with considerable investment going into all areas of the business. We certainly embrace change and drive speed in everything we do. Every day presents a different challenge, but every day is also filled with fun, teamwork and passion to succeed and surpass every expectation.
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Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Marketing Services
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