Are you a digital savvy content executive? Do you have experience working within B2B? Do you enjoy planning, writing and delivering digital content? This could be the role for you!! The Company – Digital Content Executive Our client is leading the way in B2B services and working with organisations from SMEs to global household names. It also has one of the best cultures we’ve ever worked with. Everyone is extremely down to earth but properly passionate about what they do and having worked with them for several years now we can really stand by how good they are as an organisation. The Role – Digital Content Executive Working as part of a small but highly effective marketing team, and reporting to the Global Marketing Manager, we need a digital marketing expert with atleast 3 years copywriting experience in a related role. You will get stuck in with the following:
* Developing, implementing and evaluating content and plans aimed at current, new and target customers
* Develop content in the form of blogs and news articles to a high standard around lead generation and brand positioning
* Monitor and report on content performance, ensuring actionable insights are implemented to future content plans
* Overseeing the development of video and infographics. Managing social media content across LinkedIn, Twitter and Facebook
* Ensuring content is optimized for SEO
* Regular website updates including planning and delivering digital marketing campaigns aimed at increasing online presence.
About You – Digital Content Executive This marketing job will suit someone who is looking for their 2nd or 3rd position, who enjoys written and visual content creation within the digital space.
* Educated to degree level of hold a CIM
* Exceptional copywriting skills (2.5 – 3years minimum) with evidence
* Experience developing content marketing campaigns
* Developing long form blogs, through to email and social media
* Understanding of SEO and PPC, Adobe and Photoshop
* Ability to analyse and report on content (google analytics)
* Full driving licence
Based in Luton but working to a hybrid structure, office attends just 2 or 3 times per week, this role is commutable from St Albans, Dunstable, Hemel Hempstead, Hatfield, Welwyn Garden City, Letchworth, Stevenage, Cambridge, Milton Keynes, Aylesbury, Watford, Hitchin and Bedford, including most areas of Hertfordshire, Bedfordshire, Buckinghamshire and even London and Greater London. #J-18808-Ljbffr