Overview
Senior Social Media Specialist role for a fast-growing sports retailer. This is a leadership role for someone hands-on, with a builder mentality, who can work as a team of one and scale this area to eventually build a team. The company offers above-average salaries and unrestricted career growth as part of a high-growth journey.
The Role
As the Senior Social Media Specialist you will be a hands-on, working across the whole social media process from ideation, creation, delivery, analysis and strategy. It is a 360 Social Media role. You will travel to sports events, identifying opportunities to capture engaging content, run giveaways or promotions, and entice fans and audiences. This role suits a true sports fanatic who loves being at events, keeps up to date with social trends, and knows how to leverage them to enhance the brand.
You will be responsible for delivering best-in-class social content and ensuring clean, polished content that grabs attention.
Responsibilities and Duties
* Create, edit, and publish high-impact video and visual content across TikTok and Instagram, with exploration of Meta, LinkedIn, and YouTube.
* Develop and maintain a strategic content calendar aligned with key sporting events and brand objectives.
* React to live sporting moments with timely, relevant posts to spark conversation.
* Attend sports events across the UK to create engaging content, run giveaways or promotions, and entice fans.
* Analyse performance data to optimise content and drive engagement.
* Collaborate with internal teams to ensure consistent messaging and maximise reach.
* Contribute to broader brand strategy with fresh, innovative ideas.
* Own the full social media cycle including ideation, creation, execution, posting, and analysis.
About You / Qualifications
To be successful in this role, you should have 7+ years of social media experience delivering high-quality campaigns, including within the sports sector. You should be comfortable getting behind the camera, editing content, and delivering a polished finish. The role requires long-term value in a high-growth environment and a willingness to grow with a global brand.
* A proven high performer with significant social media experience, with a track record of growing audiences, increasing engagement, and elevating social media strategy.
* A sports fanatic with interests across football, rugby, golf, tennis, and cricket.
* Skilled in shooting and editing video content aligned with platform best practices.
* Comfortable working evenings and weekends when required.
* Highly organized, proactive, and results-driven.
* A collaborative team player who thrives in fast-paced environments.
* Fully committed to the role without working with other clients.
* Able to report to the CEO with clear progression opportunities.
* Deeply familiar with TikTok and Instagram trends and audience behaviours.
Portfolio of work showcasing past successes and creative flair is required.
Benefits
* Competitive salary (£60,000 - £70,000) plus performance bonuses
* Flexible hybrid working (1 day a week or 2 days every 2 weeks)
* Casual dress code
* Company pension
* Employee and store discounts
* Free on-site parking
Culture
* Drive and Ambition
* Respect and Positivity
* Team First Mentality
* Ownership and Responsibility
* Feedback is Kindness
* Going the Extra Mile
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