Area Sales Manager B2B
East & Southeast England
Starting Salary: £35,000 negotiable depending on experience + OTE bonus + Company car
About the Role
A product and service package sales role for someone motivated by winning new business and building lasting partnerships.
This is a role for a B2B sales professional who enjoys opening new doors, spotting opportunity, and adding value to customers’ operations through the proposal of tailored product and service solutions. If you’re motivated by creating value, growing a territory, and being trusted as an expert partner—not just a supplier—this is an opportunity to make a genuine impact. You’ll be empowered to hunt for new business, expand existing accounts, and position a service offer that improves customer operations. You’ll manage your own territory with autonomy and accountability, backed by a supportive team. Success comes from curiosity, confidence, and the drive to proactively build and convert opportunities—always with the customer’s long‑term success front of mind.
What We’re Looking For
Proven experience selling a service‑based solution (essential)
Sales hunter mindset with confidence in prospecting, opening doors, and creating opportunities
Strong customer engagement skills—able to build trust quickly and communicate value clearly
Commercial awareness with the ability to identify growth potential within accounts
Self‑motivation, resilience, and the ability to work independently toward targets
Strong organisational skills
Key Requirements
* Right to Work in the UK
* Full UK driving licence (minimum 2 years)
* Field‑based role: must live in or around Cambridge, Stevenage or Luton, or within reasonable daily travel distance
* Occasional overnight stays required (4‑6 per month depending on home location); more frequent overnights during initial training
What You’ll Do
Territory & Account Growth
* Actively prospect for new business within your territory
* Develop trusted relationships with key decision‑makers and influencers
* Expand buying centres and identify new use cases within existing accounts
Opportunity & Pipeline Management
* Build and execute territory sales plans
* Identify, qualify, and progress opportunities through to close
* Monitor competitor activity and market trends
* Maintain pipeline reporting
Customer Value & Solutions
* Present our service offer confidently and competitively
* Match customer challenges to the right operational solutions
* Support customers through implementation to ensure long‑term success
Negotiation & Commercial Performance
* Lead commercial discussions and guide customers to mutually beneficial outcomes
* Deliver customer programmes, promotions, and service agreements
* Drive sustainable revenue growth across the territory
What’s in It for You
* Minimum starting salary £35k, negotiable depending on experience + OTE bonus & Company car
* Journey to Sales training programme to set you up for long‑term success
* Access to an in‑house training centre and ongoing development opportunities
* Health cash plan covering dental, optical, and everyday healthcare costs
* 25 days holiday plus bank holidays (increasing after two years’ service)
* Flexibility to buy or sell additional holiday days
* FREE premium tyres for your vehicle
* Salary Sacrifice EV Car Scheme
* Salary Sacrifice Pension Scheme, generous employer contributions, life assurance & income protection
* Option to purchase Michelin shares
* Enhanced maternity and paternity leave
* FREE digital GP, mental health counselling, nutritional support, second medical opinions, and annual health checks
* Employee Assistance Programme
Our Commitment to Inclusion
At Michelin, we believe diverse perspectives drive stronger ideas, better decisions, and lasting success. We are proud to be an equal opportunities employer and welcome applicants from all backgrounds. If you need any reasonable adjustments during the recruitment process, please let us know—we’re here to support you.
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