Marketing Analyst – Rotherham - £28000 Chase & Holland are proud to be working with a well-established retail/home improvement brand as they look to recruit a commercially minded and highly analytical Marketing Analyst. This role is perfect for someone who loves turning data into insight, helping drive smarter marketing decisions and supporting strategic growth. What’s on Offer: A collaborative and high-performance marketing environment Real opportunity to influence data-driven decision making Career development and progression Competitive salary and benefits The Marketing Analyst role: Analysing marketing, sales, and customer behaviour data to identify trends, performance issues, and opportunities. Supporting the development of dashboards and reporting tools, working closely with BI and e-commerce teams. Producing robust weekly and monthly performance reports covering ROI, customer acquisition, retention, and campaign effectiveness. Providing actionable insights to optimise digital channels including PPC, social, email, SEO, and content. Undertaking segmentation analysis and support A/B testing to improve targeting and conversion. Conducting competitor and market analysis to highlight opportunities for differentiation. Working cross-functionally with marketing, merchandising, retail operations, and product teams to support commercial objectives. Assisting with forecasting, budget tracking, and impr...