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Conversion Rate Optimisation (CRO) Manager, Watford, Hertfordshire
Client: In Digital
Location: Watford, Hertfordshire, United Kingdom
Job Category: Other
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EU work permit required: Yes
Job Views:
4
Posted:
04.06.2025
Expiry Date:
19.07.2025
Job Description:
We’re In Digital – one of the UK’s Best Workplaces – and we’re looking for a CRO Manager to lead game-changing optimisation strategies for some of the most exciting brands in the world.
You’ll work directly with clients like the Financial Times, The Independent, and Experian, managing experimentation roadmaps, leading a team of CRO specialists, and shaping impactful digital journeys.
What You’ll Be Doing:
* Own and lead testing strategies and CRO roadmaps for multiple clients across sectors
* Use tools like Optimizely, VWO, Piano or Zephr to design, run, and evaluate A/B and multivariate tests
* Translate data into insights using GA4 (must-have), Amplitude, Mixpanel, and Adobe Analytics
* Collaborate with front-end developers, UX designers, and strategists to bring tests to life
* Coach and develop a growing CRO team, helping shape the future of In Digital’s optimisation offering
* Build strong client relationships as a trusted advisor on all things experimentation and UX
What You’ll Bring:
* 3+ years in CRO or UX optimisation, ideally agency-side
* Solid experience with testing platforms (Optimizely, VWO, etc.) and data tools (GA4 is essential)
* Analytical mindset: you’re confident with data, statistics, and experimentation principles
* Excellent communication and client-handling skills
* Bonus: knowledge of HTML/CSS/JS (but support is available from front-end devs)
Why Join Us?
* Award-winning culture: Certified Great Place to Work, focusing on well-being and personal development
* Covent Garden office: Work from a vibrant central London space with a private bar, great coffee, and plenty of spots to eat
* Big-name clients, startup spirit: Get the best of both worlds – large client exposure with the agility of a boutique agency
* Work-life flexibility: Hybrid setup and working-from-abroad
* Growth and impact: Be at the forefront of experimentation strategy, with a clear path to leadership
* Twice-yearly bonuses, regular team socials, subsidised gym membership, and more
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