We have an exciting opportunity for a passionate & dedicated Field Sales Manager, to lead our Off‑Trade Field Sales team in the South!
What will I be doing?
Based in the South region of the UK, you will lead & manage the Off‑Trade Field Sales team, ensuring the effective delivery of business KPIs across retail stores. This role oversees recruitment, training, performance management, and continuous team development, while maintaining high standards of customer service and consistent brand representation throughout the region. As the Off‑Trade Field Sales team leader across our heartland, this is a high‑profile and strategically important position!
The Specifics
* Delivering field team distribution and visibility of KPIs by effectively leading and managing team performance
* Build personal, regional level customer relationships
* Inspire a team of Field Sales Executives to go the extra mile for our customers
* Contribute to the continuous development of our approach to build capability
* Recruit and induct new Field Sales team members
* Train, develop and monitor team members capability through days in trade
* Deliver effective, regular performance appraisals
* Use data to identify opportunities to improve efficiency and effectiveness of the field team
* Regularly report on performance, challenges and KPI delivery to senior leaders
* Ensure consistent messaging aligned with company policies
As part of your role, you will occasionally need to undertake overnight stays.
What are the perks?
* Competitive salary
* Enhanced bonus structure
* Comprehensive benefits including company car, IT equipment & pension
* Discounts at our cider shop & on‑site pub, The Railway Inn (after all, you'll have to know just how good our cider is)!
What are we looking for?
Our team are action‑oriented, adaptable & resourceful, and we have delivered success after success in a highly competitive marketplace. We have a thirst for knowledge, a passion for quality cider and a commitment to delighting our customers.
Personal Qualities We Look For
* Strong leadership and people management
* Pragmatic and solutions‑focused
* A clear communicator
* High levels of energy, integrity and work ethic
* Team‑oriented and empathetic
* Insightful, proactive and adaptable
What skills & experience do I need?
* Team leadership experience
* Retail channel experience
* Strong interpersonal and communication skills
* Pragmatic approach to problem‑solving
* Resilience to setbacks
* Ability to build rapport
* Strong presentation skills
* Analytical and numerate
* Adaptable and PC literate
* Innovative and “what if” mindset
* Passion for inspiring others
* Selling and negotiation skills
* Influencing skills
Who are Thatchers Cider?
Established in 1904 by William John Thatcher, we have grown into one of the top cider‑making businesses in the world. Now in our fifth generation of family cider makers, we’re exceptionally proud of our Somerset roots. We’ve experienced tremendous growth through industry‑leading levels of investment in our marketing, people development, innovative technology and world‑class cider mill. The best part? We’re just getting started.
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