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Communications strategy lead

London
Wiser
€60,000 a year
Posted: 30 May
Offer description

What's this role all about?

Wiser is looking for a strategically driven social media thinker with a strong background in corporate social, communications, PR, or editorial storytelling to join the team working with a Fortune 30 brand.

We’re looking for someone who understands how major brands participate in culture and conversation—someone who can shape narratives, spot opportunities, build compelling strategic stories, and translate complex business messaging into social content that feels timely, relevant, and platform‑native.

The role sits across strategy, editorial, and communications. You’ll help lead the social media narrative for one of the world’s biggest brands across always‑on content, reactive moments, executive storytelling, and broader cultural conversation.

You should be equally comfortable:

* building a sharp strategy deck for senior stakeholders
* writing news‑style social copy
* developing narrative territories
* contributing to fast‑moving creative and editorial conversations

This is a role for someone who lives and breathes social, but also understands the nuance, scrutiny, and stakeholder management that comes with operating inside a major corporate ecosystem.


What will you spend your time doing?


Shaping Social Media Narrative & Strategy

* Develop culturally informed social media strategies and editorial narratives
* Translate business priorities and corporate messaging into social‑first storytelling
* Identify reactive, cultural, and conversation‑led opportunities for the brand
* Help define how the brand shows up across social media in a way that feels relevant, credible, and differentiated
* Bring strong instincts around platform behaviour, audience dynamics, and emerging social trends


Building Strategic Stories

* Create clear, compelling decks and narrative presentations for internal and client stakeholders
* Structure strategic thinking into persuasive storytelling and actionable recommendations
* Contribute to campaign narratives, content territories, messaging frameworks, and editorial direction
* Present confidently and credibly in front of senior stakeholders


Lead Editorial Thinking

* Write sharp, concise news‑style social copy across multiple platforms
* Develop copy that balances cultural relevance with corporate sensitivity and brand standards
* Bring a strong editorial lens to content ideation and execution
* Support reactive and real‑time content opportunities where needed


Collaborate Across Teams

* Work closely with creatives, strategists, producers, account teams, and social media managers
* Contribute to an integrated, fast‑paced agency environment
* Help drive creative and strategic excellence across always‑on and campaign work
* Navigate complex feedback loops and multiple stakeholder perspectives with confidence


What are we looking for?

* 6+ years of experience in social strategy, corporate communications, PR, editorial, or content strategy
* Deep understanding of social media platforms, internet culture, and evolving audience behaviours
* Someone able to take complex client briefs and turn them into actionable creative briefs for our team of designers, copywriters, and art directors
* Exceptional storytelling and deck‑building skills
* Strong editorial copywriting ability
* Experience working on large global brands or within complex stakeholder environments (a bonus if there are US brands within the mix)
* Strategic mindset with hands‑on executional capability
* Calm under pressure and comfortable operating at pace
* Naturally collaborative with strong communication and presentation skills


What's in it for you?

* A Happiness team whose role is to make Wiser the best place to work possible. Whether it’s keeping the office stocked up with snacks, sending you a care package when you’re poorly, or planning the next Wiser party, they make the office a much happier place
* A culture calendar full of options— from black tie to sports day, book club or run club, there’s something for everyone
* We’re pretty proud of the space we have here— from phone booths to walking pads, all the way to a rainforest for focus‑time… whatever vibe you need, you can find it here
* The W breakfast— our Happiness team makes sure everyone starts the day right with a hotel‑worthy breakfast spread. Fancy coffee tap and unlimited fizzies on offer too
* On top of your holiday allowance, the office also closes for up to 2 weeks over the festive period so we can all recharge before coming back in the new year
* Wiser Bank Holiday— a beloved Purple People tradition in the form of an extra day off in October each year to celebrate our first ever million‑pound‑month (Yep, it happened in 2022 and we still celebrate)
* Moving House Day— one of life’s most stressful events made easier by an extra day off
* Work from Anywhere— everyone has a number of days to work from home or wherever they fancy. Whether it’s staying home to snuggle your cat or working from Greece for a week in the summer, WFA is the answer
* Learning & development— our monthly ‘Wiser Way’ days give you the chance to choose from a selection of training modules taught by our leaders. Whether it’s how to craft the perfect deck with our Creative Director, how to speak confidently about commercials with our CFO, or get some tips on managing for the first time with our Head of People, the schedule has something for everyone
* Therapy— with 5 therapists to choose from, each year you can get up to 3 therapy sessions subsidised through Wiser to take either here in our own secret Log Cabin, externally or online (you pay £20 a session and we cover the rest)
* Vitality Health Insurance— full coverage once you’ve passed probation. From necessities like the dentist, doctors and opticians, to mega rewards like Champneys, gym and travel discounts, it’s a winner
* Gymbox— once passing probation, you can access our exclusive Wiser × Gymbox partnership where you can bag your Gymbox membership for less than half price

At Wiser, we’re committed to fostering a culture where everyone feels empowered to be themselves and inspired to excel. We know that true creativity and innovation thrive when diversity is celebrated and everyone is given equal access to opportunities. That’s why we welcome applicants from all backgrounds, regardless of race, ethnicity, gender identity, sexual orientation, age, religion, ability, or socioeconomic status.

We believe that everyone should feel comfortable and be able to back themselves in an inclusive environment where individuality is celebrated. We’re building a team as diverse as the brands we work with, and our aim is to change the way people think about work.

If you’re passionate about making meaningful moves in an environment that’s as inclusive as it is high‑performing, we can’t wait to see what you’ll bring to Wiser. Feel free to reach out to our Talent Team if you need any adjustments to make our hiring process more accessible.

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