Role Pay per click specialist
Location Part week hybrid, other part based in Norfolk 37.5 hours per week
Working hours Monday to Friday 9.00am 5.00pm 1 hour for lunch
Capacity of role Permanent position
Salary - £30,000 per annum
Our client is a leading manufacturer and is currently recruiting for a Pay per click specialist to join their structured and growing team.
Candidates will be responsible for owning and optimising all paid digital advertising activity.
Main duties will include
? Building, Managing and Optimising paid search, display and social campaigns.
? Conducting keyword research, audience targeting and competitor benchmarking
? Writing, testing and iterating ad copy and creative assets
? Managing monthly PPC budgets, ensuring efferent speed and pacing
? Adjusting bids and budgets in real time
? Report variances and justify spend against forecasted targets.
? Monitor daily/weekly performance against KPIs
? Maintain campaign performance dashboards for internal visibility.
? Test new targeting options, ad formats, and bidding strategies.
? Collaborate with SEO, content, and design for optimised landing pages.
Candidate Attributes
? Proven PPC platform experience (Google Ads, Microsoft Ads, Meta, LinkedIn).
? Strong analytical and Excel/Sheets skills.
? Understanding of tracking, attribution, and tag management.
? Ability to interpret data into cle...