1. Great role at St Martin‑in‑the‑Fields charity for their 100th anniversary.
2. Opportunity to shape the integrated communications strategy for this campaign.
About Our Client
St Martin-in-the-Fields Charity is a homelessness charity that works UK-wide and year-round. Our vision is for everyone to have a safe place to call home and the support they need to keep it. Our work extends across all four nations - at the individual, community, regional, and national levels.
Job Description
3. Lead the development and delivery of a strategic communications plan for the anniversary appeal and year‑long centenary programme.
4. Create and manage a multi‑channel communications approach spanning social media, editorial, press and wider media.
5. Develop pitches and content ideas for BBC programmes and other media, ensuring all stories and case studies meet safeguarding and lived‑experience standards.
6. Contribute to the case for support for the 100th Appeal, ensuring strong, coherent messaging and narrative throughout the campaign.
7. Produce compelling campaign content by gathering impactful stories and case studies from people supported by the organisation.
8. Work with the St Martin's archivist and internal teams to shape an accurate and meaningful historical narrative for the appeal.
9. Develop and deliver PR moments throughout the centenary year to enhance visibility and media coverage.
10. Lead a celebrity engagement strategy, managing relationships with high‑profile supporters connected to the BBC and Radio 4.
11. Provide leadership and direction to the communications team, managing a team of 2, and any freelance support to ensure effective delivery of the campaign.
12. Collaborate across internal teams and St Martin's family partners to align messaging, support fundraising integration, and ensure consistent, high‑quality communications across all channels.
The Successful Applicant
13. Extensive senior-level communications experience, with a proven ability to lead high‑impact, multi‑channel campaigns that engage diverse audiences.
14. Strong track record delivering integrated campaigns across social media, editorial, press and wider media to amplify organisational messaging.
15. Experience managing all digital communication elements, including websites, content development and digital campaign delivery.
16. Proven ability to lead a communications function or major campaign, shaping compelling themes, narratives and strategic messaging.
17. Demonstrated experience collaborating with media organisations and broadcasters to secure editorial opportunities and co‑create content.
18. Exceptional storytelling capability, crafting powerful, audience‑led narratives and using case studies ethically and responsibly.
19. Strong stakeholder management skills, working confidently with senior leaders, internal teams, fundraising partners and external collaborators.
20. Commitment to equity, diversity and inclusion, with added value from experience in the charity/social impact sector, celebrity engagement, and delivering large‑scale or broadcast‑partnered campaigns.
What's on Offer
21. Salary - £55,000 per annum.
22. 12m fixed term contract, working directly underneath the Director of Income Generation and Engagement.
23. Hybrid working, 2 days per week in central London office.
Timelines:
24. Applications close Wednesday 8th April
25. 1st interview: 16th April. Panel interview on teams/zoom.
26. 2nd interview: 23rd April (in person, will include a task).