Boots UK – Nottingham, England, United Kingdom
Overview
We have a 12-month fixed-term contract within the Go-to-Market team, offering an exciting opportunity to contribute to the development of a critical capability at the heart of the business unit operating model.
This role is a critical linchpin in driving the creation of the best strategies and plans for the business unit while ensuring this is achieved in the most efficient way to hit all the financial, customer and strategic targets. This role drives our Beauty and GM strategies, including Value and Christmas, and plans for the total business. Based in Nottingham, this role combines the best of commercial, marketing and insight to achieve these goals.
What you’ll need to have
* Highly experienced leader (ideally across at least 2 of Commercial, Marketing and Insight, likely at least 1)
* High level, and experience, of commercial acumen
* Strong track record of delivery to targets, through the creation of owned plans and strategies
* Ability to see multiple perspectives (commercial, customer, brand and operational) to drive for the right blended plan and outcome
* Experience of detailed and high value promotional plans (critical for the Value and Christmas elements of this role)
Key Responsibilities
* Development of an innovative in-year trade plan which drives meaningful difference for Boots, setting and owning the Scope through to 1-3D process
* Responsibility to ensure the plan is grounded in insight & data
* Ownership of translation of commercial activity into motivating, innovative and customer-led messages, themes & promotions across all channels (including design and development of themes, big customer messages and deals)
* Ownership of brief to other leads (e.g. .com and Marketing) on the plan to execute
* Responsibility to review & respond to changes in context & lead strategic reactive changes to the plan
* Consolidation & communication of campaign performance, market & competitor activity to influence future activity
* Ownership for value strategy (Becca sponsor) & embedding of customer & brand strategy
* Manage NPD forum & align innovation blueprint
* External facing with partner suppliers to integrate key initiatives into the wider trade & marketing plan
* Reactive plan briefing for strategic choices
* Development of two direct reports, GTM Manager and Asst. GTM Manager
* KPIs include sales revenue growth (hitting forecast) and profit
* Positive brand and customer metrics including Advantage Card
* Customers choose Boots as their Beauty destination all year round (shopper numbers & market share)
* Long-term customer value across new and retained groups
Ways of working
* Lead across a virtual team of Category, Marketing, Finance, Insights, Digital, and Operations specialists
* Inspire the Category directors and Heads of Category to deliver innovative, exciting executions not tried before
* Work with internal stakeholders to gain alignment and agree a balanced set of performance metrics
* Lead the way on creating a culture in which we stay one step ahead of the market
Location and contract
Location: Nottingham
Contract: 12 month contract (maternity cover)
Closing Date: Friday 19th September
Why Boots
At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.
* Boots Retirement Savings Plan
* Discretionary annual bonus
* Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
* Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more
* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme
We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at boots.jobs/rewards. (Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate)
What’s next
If your application is successful, our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion, you’ll be notified by email.
Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Marketing
Industries
* Retail and Retail Pharmacies
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