Overview
Senior Brand Manager : Leading Wine Distributor : London : Up to GBP 60,000 plus package
This is a very exciting opportunity to work with one of the most iconic wine distributors in the UK, with a reputation for growth and product range. This client has an extensive history in both On and Off trade sales along with a fast moving portfolio. We are seeking a dynamic and passionate Senior Brand Manager to join our team and contribute to our ongoing success. The Senior Brand Manager will be responsible fundamentally for driving the strategy, growing the brand awareness and ensuring day-to-day commercial initiatives are managed. This role will be based in a London office (Monday to Friday) and will require experience in Brand Management across the Drinks FMCG sector.
Senior Brand Manager – Key Responsibilities
* Develop and implement brand strategies and marketing plans for our wine brands, with a focus on achieving sales and revenue targets.
* Conduct market research to identify consumer trends, competitive landscape, and opportunities for brand differentiation.
* Collaborate with the creative team to develop compelling brand messaging, packaging, and marketing materials.
* Manage the budget for brand marketing initiatives and ensure cost-effective allocation of resources.
* Analyse and report on brand performance, using data-driven insights to make informed decisions and adjustments.
* Build and nurture relationships with key stakeholders, including distributors, retailers, and industry influencers.
* Monitor and protect the brands reputation, ensuring all marketing activities align with our brand values and quality standards.
* Stay updated on industry trends and regulatory changes related to wine marketing and branding.
Ideal Candidate / Qualifications
* Previous experience in Brand Management within the Alcohol or wider FMCG industry.
* Proven track record of successfully launching and growing drinks brands.
* Strong understanding of the drinks market, consumer preferences, and industry regulations.
* Excellent communication, presentation, and interpersonal skills.
* Analytical mindset with the ability to translate data into actionable insights.
* Creative thinker with a passion for storytelling and brand building.
* Proficiency in Microsoft Office Suite and marketing analytics tools.
Additional Information
If you are interested in having a chat about this role, please forward updated CVs. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North and Central America and South East Asia. Follow COREcruitment on your favourite social networks: Facebook, Twitter, LinkedIn and Instagram.
Employment type
* Full-time
Seniority level
* Mid-Senior level
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