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Marketing executive mea

Southampton
Norwegian Cruise Line Holdings Ltd.
Marketing executive
Posted: 13 October
Offer description

BENEFITS Free car parking nearby Pension Scheme Private Medical Development Opportunities, partnered with Dale Carnegie Appreciation Bonus 6 weeks- paid sickness Discounted Cruise Programme 25 days paid holiday 8 Bank Holidays Bus Discounts ROLE LOCATION This role is based in our office in Southampton with Mondays & Fridays working from home. BASIC PURPOSE Join Norwegian Cruise Line (NCL) as a Marketing Executive and play a pivotal role in driving brand growth across our international markets, across Middle East, Israel, and Africa (MEA markets). This dynamic position supports a wide range of consumer and trade marketing initiatives, encompassing campaign planning, execution, implementation, and performance measurement. As part of a globally recognised brand known for its creativity and innovation, you’ll have the opportunity to sharpen your marketing expertise, contribute to high-impact projects, and collaborate with cross-functional teams to elevate NCL’s presence in key markets. POSITION RESPONSIBILITIES Support the Marketing Manager in executing a diverse range of consumer and trade marketing initiatives across MEA markets, ensuring alignment with strategic objectives and brand standards. Coordinate and execute media advertising campaigns across print and digital platforms. Responsibilities include briefing creative assets, overseeing production, proofreading, and liaising with internal creative teams, media agencies, and publishers to ensure brand consistency and timely delivery. Collaborate with the Miami-based marketing team to implement consumer-facing campaigns across e-CRM, direct mail, and digital channels, including content updates and optimizations for local websites. Produce and execute trade marketing communications, including social media content, e-newsletters, email campaigns, and updates to the Norwegian Central trade platform. Work closely with internal stakeholders to ensure relevant, localised messaging. Support regional sales teams by providing marketing collateral, campaign assets, and events to drive engagement and growth among travel partners. Oversee the production and distribution of marketing materials, handling translation workflows with external vendors to ensure timely and accurate localisation. Coordinate logistics and execution of consumer and trade events, including roadshows and ad hoc activations, ensuring seamless delivery and brand representation. Monitor and report on campaign performance, analysing KPIs, testing strategies, and market trends to identify opportunities for optimization and future growth. Working with various stakeholders within the business, attending and contributing during meetings and planning session as required. Adapt to evolving business needs, taking on new projects and responsibilities as required. EXPERIENCE Minimum of 2 years’ experience in marketing, ideally within the travel or hospitality industry, though not essential. Proven ability to contribute to both strategic planning and hands-on execution. Demonstrated success in developing and implementing integrated marketing plans, across multiple channels including digital, print, and experiential, with measurable impact on brand awareness and lead generation. Strong analytical mindset and attention to detail, with experience in tracking performance metrics, evaluating campaign effectiveness, and making data-driven recommendations to optimise future initiatives. Familiarity with email marketing platforms and proofing tools, enhancing campaign accuracy and efficiency. Experience with platforms such as Salesforce Marketing Cloud or similar is a plus. Knowledge of the cruise and travel industry is advantageous, bringing valuable market insights and customer understanding. COMPETENCIES / SKILLS Strong understanding and experience of modern marketing processes, with up-to-date knowledge of industry trends and solid commercial awareness to support decision-making. Proven ability to negotiate with service providers, ensuring cost-effective solutions and maintaining high-quality standards across diverse markets. Excellent time management and organizational skills, with the ability to prioritize and manage multiple projects simultaneously under tight, time-sensitive deadlines. Self-motivated and proactive, capable of working independently and delivering results in a fast-paced, dynamic environment. Strong written and verbal communication skills, with the ability to craft compelling messaging and collaborate effectively across teams and regions. Collaborative team player, contributing positively to team dynamics and cross-functional initiatives. Flexibility, with the ability to attend events and activations as needed, including occasional adjustments to working hours. ABOUT US As the innovator in global cruise travel, Norwegian Cruise Line has been breaking the boundaries of traditional cruising for nearly 60 years. Most notably, the cruise line revolutionized the industry by offering guests the opportunity to design their ideal holiday on their preferred schedule with no assigned dining and entertainment times and no formal dress codes. Today, the company invites guests to 'Experience More at Sea' by providing them with more to see, more to do, more to enjoy, and more value on their holiday. Its fleet of 21 contemporary ships sail to over 400 of the world's most desirable destinations, including Great Stirrup Cay, the company's private island in the Bahamas and its resort destination Harvest Caye in Belize. Norwegian Cruise Line not only provides superior guest service from land to sea but also offers a wide variety of award-winning entertainment and dining options as well as a range of accommodations across the fleet, including solo-traveller staterooms, club balcony suites and The Haven by Norwegian®, the company's ship-within-a-ship concept. For additional information visit www.ncl.com. Norwegian Cruise Line is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. To learn more, visit www.nclhltd.com. If for any reason you do not hear back from us within 10 working days of sending us your application, it means that unfortunately on this occasion you have been unsuccessful

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