The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. The New York Times is looking for a Sales Planner to join their Advertising team in London, where you will work in partnership with our International Advertising teams to provide thoughtful and compelling programs that deliver successful outcomes for our advertisers. You will be knowledgeable of digital and print advertising platforms, tools and products, and advise our advertiser and agency partners with solutions that meet their goals. This position reports to the Senior Manager, Sales Planning.
As a Sales Planner, you will primarily be responsible for the pre-sale process and will ensure quality service to our advertisers from reservations and media plan creation, as well as some post-sale activity on digital and print campaigns. The successful candidate will become knowledgeable in all aspects of the sales process and will serve as a team liaison with advertising agencies and clients, as well as with internal groups.
Support development of RFP (Requests for Proposal) process utilising the full scope of NYT ad products that strategically address the advertiser's needs and campaign objectives for both print and digital.
Coordinate the digital and print process workflow from RFP to IO in partnership with Sales and liaise with key approval stakeholders in AdOps and Ad Solutions, Revenue Analytics, Legal, Ad Product, T Brand Studio, Insights and Strategy. Communicate detailed and specific account information to Sales and Operations management.
Build and revise media plans, check avails, reserve fixed placements and update associated fixed placement calendars, negotiate Terms & Conditions. Enter final plans into online proposal systems.
Update Ad Point, Salesforce and Monday.com throughout the sales process with necessary account information, including ensuring accurate Opportunities, Rate Adjustments, etc.
Coordinate handover of digital campaigns to Ad Ops and Ad Solutions to ensure pre-sale/post-sale continuity.
Attend all Product trainings and develop a deep understanding of the full suite of NYT products across all platforms to ultimately become a Subject Matter Expert in one or two chosen fields.
Build and revise print plans, update various print databases, request reservations and positions, create IO's for reservations and rate approvals for billing, ensure no credit holds. Maintain proper documentation of all IOs, T&Cs and Campaign activities for the assigned accounts.
Help with campaign kick-off call organisation and ensure kick-off material is accurate.
Field customer complaints and work with the appropriate department to resolve them.
Proven relevant experience in Digital advertising (Print or Programmatic experience an added bonus)
Working knowledge of online proposal systems such as Lineup (AdPoint) is desirable
Proficiency in Microsoft and Google office applications; sales and data management tools such as Salesforce are also desirable
Innovative and creative approach to building proposals in consultative partnership with Sales
Excellent relationship-building skills and the ability to work effectively in a team environment
Strong ability to communicate end-to-end planning process and effectively bestow that onto other Planners
The New York Times Company is committed to being the world's best source of independent, reliable and quality journalism. We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.The New York Times will not ask job applicants for financial information or for payment, and will not refer you to a third party to do so.