Job Description
Senior Commercial Data Analyst
Location: London (Hybrid, 1-2 days per week)
Salary: £42,700-£53,700 + annual bonus
A global media and entertainment business is looking for a Senior Commercial Data Analyst to own analytics within a cross-functional team. This role blends technical capability with commercial thinking, supporting senior stakeholders across multiple regions and business lines.
What You'll Do:
* Act as the go-to data expert for commercial teams, partnering with finance, sales, marketing and strategy
* Build dashboards and reporting tools (Power BI or similar) and support the rollout of a new BI platform
* Translate complex data into actionable commercial recommendations across pricing, product and market performance
* Connect data from multiple systems (CRM, finance systems, web analytics, etc.) to create a single source of truth
* Analyse deal value, product performance, customer behaviour and digital/content trends
* Support budgeting, forecasting and wider commercial planning
* Build automated reporting and enable self-serve analytics across the business
Example Projects:
1. Migrating legacy reports into a modern BI platform and improving reporting structures