We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for?
Job Title: Brand Manager
Reporting to: Head of Digital
Location: THG HQ (WA15 0AF) Fully Office based
About THG Nutrition :
THG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins and MP Activewear.
We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. We break conventions, we’re a force for good, and we keep it real. These are the values that drive us through every day.
Why be a Brand Manager at Myvitamins?
At Myvitamins, part of the THG family, you’ll play a pivotal role in shaping the strategy and growth of one of the UK’s fastest-growing wellness brands. As Brand Manager, you’ll have the opportunity to lead end-to-end brand initiatives, from product innovation to campaign execution, in a business that thrives on pace, creativity, and performance. With THG’s world-class in-house capabilities across marketing, manufacturing, fulfilment, and content, you’ll gain hands-on experience across the full brand lifecycle. You’ll collaborate with passionate, cross-functional teams while accessing bespoke training, mentorship, and clear pathways for career development. If you’re ambitious, commercially minded, and excited to make a meaningful impact in the wellness space, this is the perfect role to accelerate your brand career.
As Brand Manager, you’ll:
* Support the development and execution of the Myvitamins brand strategy in collaboration with the Head of Digital.
* Plan and manage the brand marketing calendar including campaign activations and new product launches.
* Lead end-to-end campaign and project delivery across key moments for the brand.
* Develop and evolve brand guidelines, ensuring consistency across all consumer-facing content and marketing channels.
* Drive innovation and creativity across brand initiatives to differentiate Myvitamins in a competitive wellness and supplements market.
* Conduct regular brand and market performance analysis to inform commercial and strategic decisions.
* Collaborate with teams across Paid & Organic Marketing, Ecommerce, Content, Customer Services, Packaging, Studio, and Supply Chain to ensure consistent brand execution.
* Act as the brand guardian across all external comms – approving creative, PR, email, and social content in line with brand positioning.
* Manage external partnerships, influencers, and brand activations in line with campaign objectives.
* Oversee and track marketing budgets, ensuring efficient use of spend against brand goals.
What skills and experience do I need for this role?
* Experience: 4+ years in brand management, ideally in nutrition or wellness.
* Project Management: Proven ability to lead cross-functional teams and manage complex campaigns.
* Marketing Channels: Familiarity with both online and offline marketing strategies and tactics.
* Creativity: Experience developing innovative campaigns that resonate with diverse audiences.
* Data-Driven: Strong analytical skills to measure and report on campaign performance.
* Collaborative: Ability to partner effectively with internal teams and external agencies or influencers.
* Leadership: Capable of managing multiple projects simultaneously and supporting the development of team members.
* Communication: Excellent presentation skills to engage and influence senior stakeholders.
What’s in it for me?
* Access bespoke development programmes designed by our in-house L&D team.
* Develop your expertise through our upskilling programme, delivered in partnership with an industry-leading training provider.
Enhanced Leave
* 25 days annual leave plus bank holidays.
* Enjoy your birthday off on us!
* Enhanced maternity and paternity pay, depending on length of service.
* Up to 10 days compassionate leave.
* Buy back up to 3 days each year.
* Access face-to-face and virtual appointments with our in-house GP.
* Access our in-house CBT therapist.
* Access our 24/7 Employee Assistance Programme (EAP) provided by Bupa.
* State-of-the-art on-site gym.
* Access to our on-site physio.
Other Perks
* Save up to 12% on personal tech via our salary sacrifice scheme.
* Subsidised bus pass from Manchester City Centre to our ICON office.
* Up to 50% staff discount on THG brands.
* On-site staff shop.
* Access to on-site barber.
* Refer a friend and get up to £1000 when they pass their probation.
* Anniversary gifts for 5 and 10 years of service.
We are an equal opportunities employer.
We’re committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage candidates from all backgrounds and identities to apply.
Please email talent@thg.com if you require any additional support or need to make any adjustments to our recruitment process. You don’t need to disclose your disability or condition; just let us know what support you need. If you’re not sure, we can work with you to explore the options.
#LI-ONSITE
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Apply for this job
* Required
* First Name
* Last Name
* Email
Phone
Resume/CV
Resume/CV
LinkedIn Profile
Website
* What are your salary expectations?
* What is your notice period?
* Are you happy to work in the office 5 days a week?
#J-18808-Ljbffr