Congleton Garden Machinery is a well-established family business with over 35 years trading experience within the Garden Machinery Business with an extensive customer base.
We are looking for someone who has experience in promoting products and services, driving sales, and building brand awareness by creating a marketing infrastructure within a business to become our New Brand Manager.
The ideal person would have experience of market research, competitor analysis, creating marketing campaigns, SEO/ creating videos/photography, using social media and all the latest marketing tools, content creation/creative writing and ideally google analytics/AI/Mailchimp.
We are looking to develop our brand image and identity. This role involves strategic planning and execution to ensure we capture our key customers and new customers. Key responsibilities:
* Brand Strategy Development
* Crafting a clear brand strategy that outlines the vision, mission, and goals of Congleton Garden Machinery Ltd.
* Campaign Management: Overseeing marketing campaigns that promote the brand, ensuring they align with the overall brand strategy.
* Budget Management: Managing the budget allocated for branding activities, ensuring that resources are used efficiently to achieve brand goals.
Overall, the role requires a blend of creativity, analytical skills, and strategic thinking to build and enhance the brand's presence to heighten Congleton Garden Machinerys sales.
Job Types: Full-time, Permanent
Benefits:
* Company pension
* Employee discount
Work Location: In person