An iconic and reputable organisation is looking for a Senior Digital Marketing Executive to join the team. The Senior Digital Marketing Executive is responsible for developing and delivering a high-performing digital marketing strategy that drives brand awareness, customer acquisition, and online sales growth. This role will take ownership of the planning, execution, and optimisation of digital campaigns across key channels, ensuring activity is aligned with brand objectives and delivers on KPIs. The working hours are Monday to Thursday 08:30 to 17:00 and Friday 09:00 to 13:00 and the client does offer the opportunity to work from home occasionally. General duties of Senior Digital Marketing Executive include: * Develop and implement a comprehensive digital marketing strategy aligned with brand and commercial objectives * Work with team to plan digital marketing budgets to maximise ROI and efficiency * Create and deliver detailed digital marketing plans to support product launches and ongoing brand campaigns * Analyse digital marketing and social media trends across the industry and utilise within brand * Manage end-to-end digital campaign execution across channels including Paid Social, PPC, SEO/SEM, Display, Programmatic, Affiliate partnerships and Email Marketing. * Monitor Ad performance across platforms * Analyse digital marketing performance, and provide monthly reporting with clear insights and reco...