Description
St George, a division of Berkeley Group is committed to creating exciting, enduring places where people love to live, work and relax communities where homes are filled with natural light, adaptable in design, and crafted to the highest standards. St George developments are shaped by thoughtful placemaking, with inviting public spaces that promote well-being, encourage social connection, and foster a true sense of belonging.
The portfolio includes transformative schemes such as London Dock, Camden Goods Yard, Wandsworth Mills, The Green Quarter, Silkstream, and Grand Union. These high-profile regeneration projects exemplify our approach to revitalising strategic brownfield sites into vibrant, mixed-use neighbourhoods, seamlessly integrating homes with retail, leisure, and cultural amenities, all set within richly landscaped environments. From riverside communities to innovation-led lifestyle hubs, St George is helping to shape some of London’s most ambitious urban destinations, driving economic growth, enhancing connectivity, and delivering sustainable long-term value for residents, investors, and the capital as a whole.
The role
The Marketing Manager is responsible for managing the day-to-day marketing activity for assigned developments. The role ensures campaigns, collateral and events are delivered on time, within budget and to brand standards.
* Work with in-house designers and external agencies to develop all online and offline sales and marketing materials, including brochures, presentations (internal and external), adverts, factsheets, local guides, newsletters, invitations, development models, CGIs, interactive apartment finders, promotional videos, social media content and other ad-hoc collateral for assigned developments.
* Plan and manage all events, including sales launches, sponsorships, charity initiatives, placemaking activities and community events.
* Collaborate with international teams in the UK and overseas to prepare, plan and manage all international exhibitions, including model moves, event logistics, advertising and promotional activity.
* Co-ordinate with international Berkeley Group offices to ensure they are fully stocked with relevant marketing collateral and up-to-date information.
* Commission and manage all photography, including lifestyle, product, site and event photo shoots.
* Oversee the day-to-day presentation of show apartments, marketing suites and stock plots, ensuring consistently high standards, including external landscaping, cleaning and sales signage.
* Work with interior designers to furnish new marketing suites and show apartments.
* Partner with the appointed media agency to plan, book and evaluate targeted media across print, digital and outdoor channels.
* Manage regular email communications and online portal listings, monitoring and reporting on performance in collaboration with the Digital Marketing Manager.
* Own and maintain development web pages, ensuring content is accurate and current, and work with the Digital Marketing Manager and Berkeley Group digital team to continually enhance user experience.
* Implement and maintain development PR strategies, securing timely and frequent news stories and ensuring these are communicated externally and internally.
* Prepare and submit entries for relevant industry awards
* Manage and monitor sales and marketing budgets.
* Provide regular reporting on marketing activity to the Senior Marketing Manager and the Board of Directors for Monthly Project Reviews.
* Work with junior team members to ensure all departmental invoices and purchase orders are authorised and processed promptly, and suppliers are paid on time.
* Implement and manage all other ad-hoc promotional activities as required.
* Coaching and mentoring more junior members of the team.
Experience required
* Strong ability to plan, execute and manage multiple projects simultaneously, ensuring deadlines and quality standards are consistently met.
* Confident working with managing multiple stakeholders including internal teams, external agencies, suppliers and international partners to deliver cohesive marketing activity.
* Ability to manage, track and report on marketing budgets effectively.
* High standard of accuracy and quality control.
Why join us?
* 25 days annual leave, increasing with service to 33 days.
* Health and wellbeing benefits including Private Medical Insurance.
* Lifestyle benefits including access to an online discount platform.
* Berkeley Foundation volunteer day.
* Private pension plan.
* Group life assurance.
The standard default full-time working hours in the office are 8am-5pm with core working hours 9am-4pm.
Internal applicants:
If you’re an internal applicant, please ensure you’ve informed your line manager of your intention to apply for this position.
Berkeley Group builds homes and neighbourhoods across London, Birmingham and the South of England. We revive underused land, creating welcoming, sustainable and nature-rich places where communities thrive and where people of all ages and backgrounds enjoy a great quality of life.
We specialise in long-term brownfield regeneration, focusing on challenging and complex sites that are beyond the scope of conventional homebuilders. We are highly collaborative, working with councils and communities to create a shared vision and to unlock a mix of social, environmental, economic and commercial value that benefits all of our stakeholders.
Our passion for quality and design underpins everything we do. All Berkeley homes are created with care, expertise and relentless attention to detail.
We have a diverse workforce and culture rooted in attention to detail, effective communication, a sense of fun and a huge feeling of ownership and pride. With a commitment to innovation, sustainability, and customer satisfaction, we have become synonymous with exceptional design and meticulous attention to detail.