Senior Brand Manager
Location: Remote, with occasional London meet-ups
Commitment: 1–2 days per week
Contract Type: Freelance, part-time ongoing
Timings: Start ASAP until October with possible extension
About Brand Hackers
Brand Hackers are fractional marketing teams for brands with big dreams. We build bespoke teams from our >20 full time Brand Hackers and a tight-knit group of freelancers who’ve worked at the top of their game. Together, we help brands scale with the right mix of pace, pragmatism and creative flair.
You can read lots more about what we do on our website.
The Role
We’re looking for a Senior Brand Manager who knows what it takes to make a global FMCG brand land well in the UK. We’ve been enlisted to lead a big summer campaign with relatively modest budgets (so lots of energy and creativity needed) and need someone to lead the show.
You’ll take ownership of UK execution, from adapting global creative, media planning to activating in retail, while acting as the linchpin across a wide mix of internal teams, agencies and stakeholders.
This role needs someone who’s confident managing senior stakeholders, navigating contractual nuances and keeping expectations clear and well managed. You’ll be trusted to take the lead on workstreams, make good calls, and keep the whole thing moving.
What You’ll Be Doing
* Working with creative partners to adapt global assets for the UK market
* Leveraging insights from a research project currently underway to set the strategy for the summer
* Leading media planning and buying, working with agency partners to make the budget work hard
* Influencing retail marketing plans, in partnership with internal trade teams and retailers
* Managing project timelines and delivery across multiple campaigns
* Acting as a key contact point between global, local and agency teams
* Keeping stakeholders aligned and expectations clear, particularly around deliverables, timing and approvals
* Navigating contractual details with clarity and confidence
* Spotting ways to make things work better and proactively recommending solutions
You’ll have support within Brand Hackers from a Brand Exec or Brand Manager and will be reporting into our Commercial Director, Will, as most senior point of contact on the contract.
What You’ll Need
* Strong experience as a Senior Brand Manager or similar in FMCG
* A deep understanding of media planning and retail activation in the UK
* Real confidence in client servicing, with a clear, calm and proactive communication style
* Experience handling contractual detail and keeping commercial agreements on track
* Top-drawer project management skills, and the ability to prioritise under pressure
* A sharp eye for creative, and a strong sense of what great brand work looks like
* Collaborative by nature, but comfortable leading the room
What Success Looks Like
* A standout UK launch that delivers sales results over the summer
* Campaigns adapted and executed with clarity, pace and precision
* Strong, trusted relationships with client and agency stakeholders that establish Brand Hackers as the trusted partner going into 2026 and beyond
* Clear, calm comms and well-managed expectations at every stage
What We Can Offer
* £275 day rate
* 1–2 days per week, flexible setup
* Freelance contract with autonomy and support
* A real opportunity to shape a global launch and do work that matters
* Membership to Up World while you work with us
* Support from a lead Brand Hacker who’s got your back
* Tools, templates and a wider crew of 10+ Brand Hackers to connect with
* Many of our freelancers go on to work with us again (some even go full time)
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