We are looking for an experienced Senior Digital Marketing Executive to join our marketing team at Ski Solutions and Cycling for Softies. This is an excellent opportunity for someone with a broad range of digital skills to work within an exciting, fast-paced travel environment.
Role and responsibilities
* Working with the Senior Digital Marketing Manager on our SEO efforts, including carrying out weekly technical checks within tools such as SEMrush, updating the website to follow SEO best practice, keyword tracking and research;
* Management of our two WordPress websites, working with our development agency to resolve bugs and small fixes, as well as working on bigger projects for CRO, UX and development;
* Ongoing website maintenance to our key landing pages, including optimisation, text and image updates;
* Building Google Looker Studios and Google Sheets to automate reports using data from Salesforce, GA4, Search Console and other tools;
* Reporting on digital performance at the monthly marketing meeting.
Skils and Experience
* Four/five years’ experience in a digital marketing position within a B2C environment;
* Experience working with and managing agencies;
* Experience updating content in a CMS;
* A clear understanding of SEO best practice, including keyword research and implementation as well as experience within the SEO tools such as SEMrush and Google Search Console;
* Solid understanding of GA4 being able to make updates in the tool and extracting useful insights;
* Experience of building Google Looker Studio and Google Sheets;
* You must work well in a team with a hard-working and flexible approach.
The Ideal Candidate
* Interest in AI and keeping up to date with the latest digital tech;
* Experience using CRM tools such as Salesforce;
* Excellent written communication and impeccable attention to detail;
* A love for travel and skiing / active holidays;
* Team player, ready to utilise their skills to support the team where necessary.
Benefits
* Rapidly growing business in England, Scotland and Ireland, offering development opportunities;
* Regular social activities including annual ski trip, summer BBQ’s and weeknight events;
* Modern office adjacent to Brixton Market;
* Flexible / hybrid working;
* Contributory pension;
* Active Travel Group travel discounts;
* Friends and family discount scheme;
* Cycle to work scheme;
* Childcare voucher scheme;
* Time off on your birthday.
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