Residential Leasing and Business Development Executive
Location: Manchester
Due to ongoing expansion, we are seeking a highly experienced and motivated Residential Business Development Executive with a strong commercial background to drive occupancy and leasing for our co-living and PRS properties. The ideal candidate will have a proven track record in sales and leasing within the housing sector, with specific experience in co-living and PRS markets.
This role requires a hands-on approach, working alongside operational teams to maintain the smooth running of our impressive circa 2000-bed development at Square Gardens.
Downing is a leading provider of co-living and private rented sector (PRS) accommodation based in Manchester. We are dedicated to creating vibrant, community-focused living spaces that offer convenience, comfort, and a sense of belonging. Our latest development, "Square Gardens," features green and open landscaped spaces, delivering a sustainable living environment with exclusive shared amenities and services.
Key Responsibilities:
1. Develop and implement sales and marketing strategies to attract and retain tenants, maximize occupancy, and increase revenue.
2. Manage the full lettings process, from tenant screening to lease agreements, ensuring all customer data platforms are current.
3. Build and maintain relationships with third-party businesses and agents, arranging meetings and site tours to promote the scheme and the Build to Rent portfolio.
4. Conduct in-person and virtual property viewings to ensure a seamless leasing experience.
5. Collaborate with the central marketing team to execute campaigns and promote the show flat effectively.
6. Deliver exceptional customer service, address tenant inquiries, and foster a positive community environment.
7. Organize and host events and activities to enhance customer experience, drive engagement, and promote tenant retention and acquisition.
8. Monitor market trends, pricing, and competition to inform sales strategies and prepare reports.
9. Track sales and marketing performance, analyze data, and refine strategies to meet financial targets.
10. Conduct competitor analysis to identify market opportunities.
11. Coordinate with head office and on-site teams to ensure smooth operations and effective communication.
Key Requirements:
1. Proven experience in sales within the PRS or co-living property sectors.
2. Strong knowledge of sales strategies and techniques.
3. Deep understanding of the Manchester rental market, including trends, pricing, and competition.
4. Ability to develop relationships with new and existing customers, and proactively seek new business opportunities through corporate and institutional partnerships.
5. Knowledge of current rental legislation and ability to stay updated on ongoing changes.
6. Friendly, confident, and engaging personality, with effective communication skills to build relationships with residents, agencies, and stakeholders.
7. Willingness to attend external networking events to promote Square Gardens in Manchester.
8. Creative thinking to enhance the building's reputation and increase revenue.
9. Appreciation of cultural differences, with experience working with international clients preferred.
10. Ability to influence, adapt, and exceed resident expectations and sales targets.
11. Professional presentation and confident, outgoing demeanor.
12. Strong organizational, time-management, and administrative skills, with the ability to multitask.
13. Adaptability, quick learner, and self-initiative; able to work under pressure and meet deadlines.
14. Commitment to delivering exceptional customer service.
15. Excellent verbal and written communication skills.
16. Experience with KX, Canva, MRI, or HubSpot is preferred but not essential.
The benefits include:
* 25 days holiday plus bank holidays
* Life assurance cover
* Mental health support
* Company pension contribution
Join Us
Our people are our greatest asset. There has never been a more exciting time to join Downing as we enter our most significant expansion in three decades. Our team values mutual respect and a shared goal to advance the business. Explore our latest vacancies and consider how you can contribute to our success.
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