Location:Hybrid (London-based with regular UK travel to event sites)
Reports to:Head of Marketing
Contract Type:Part-Time (Permanent)
Salary:Competitive, dependent on experience
AboutDogFest
DogFestis the UK’s ultimate dog-friendly festival – an immersive, joyful celebration of all things canine. With events across the UK,DogFestbrings together thousands of dog lovers for a fun-filled day of activities, expert talks, live shows, shopping, and communityconnection. Backed by a portfolio of leading pet and lifestyle brands,we’reon a mission to create unforgettable experiences for dogs and their humans.
As we continue to grow nationally,we’relooking for a commercially driven individual to take ownership of regional partnerships and ticket growth.
Role Overview
This is a commercially accountable growth role sitting at the intersection of partnerships, fieldmarketingand regional business development.
As Partnerships & Regional Growth Executive, you willbe responsible forbuilding and securing high-impact contra-marketing partnerships that directly drive ticket sales across DogFest regions.You’llidentifyopportunities, pitch compelling collaborations, negotiate agreements, and ensure delivery translates into measurable attendance growth.
You will be measured on regional ticket sales performance, partner-driven conversions, and the commercial impact of your activity.
This role is ideal for someone with a background in partnerships, field sales, business development, brandactivationor event marketing who thrives on relationship-building and delivering tangible results.
Key Responsibilities
Regional Growth & Commercial Ownership
* Own regional growth targets and deliver measurable uplift in ticket sales
* Build and manage a strong pipeline of local businesses,communitiesand brand partners
* Identifyand secure contra-marketing agreements that expand DogFest’s reach
* Track partner‑attributed ticket sales andoptimiseactivity accordingly
* Maintain clear reporting on performance,ROIand growth opportunities
Partnerships & Business Development
* Research, approach and pitch aligned regional and national partners
* Negotiate mutually beneficial promotional agreements (newsletter swaps, social campaigns, retail promotion, database access, community outreach, etc.)
* Build long‑term, repeatable partnership relationships across multiple regions
* Maintain and develop a structured partner database and outreach plan
Field Marketing & Local Activation
* Plan and deliver targeted regional campaigns tomaximiseawareness and ticket sales
* Build relationships with pet retailers, independent stores, charities,clubsand dog communities
* Oversee grassroots marketing activity including in-store placements, localeventsand visibility initiatives
* Represent DogFest at community and industry events
* Collaborate with the central marketing team to align regional activity with digital, PR and email campaigns
Influencer Partnerships
* Identifyand secure regional and national influencers aligned with the DogFest brand
* Negotiate deliverables and manage campaign execution
* Track reach,engagementand ticket conversion impact
* Build strong long‑term relationships with creators and agents
About You
We’dlove to hear from you if you have:
* 4+ years’ experience in partnerships, field sales, business development, brandactivationor event marketing
* A proventrack recordof delivering measurable growth or hitting commercial targets
* Strong pitching,negotiationand relationship‑building skills
* A results‑driven mindset with confidence owning regional performance
* Experience working with consumer‑facing brands, events,retailor lifestyle sectors
* Excellentorganisationand performance tracking skills
* The energy and confidence torepresenta vibrant national events brand on the ground
* You’reproactive, commercially aware, and motivated by turning conversations into measurable outcomes
* Full UK drivinglicenceand willingness to travel nationally (weekend work during event season is essential)
Why JoinDogFest?
* Be part of a fun, fast‑growing consumer events brand with a passionate, dog-loving community
* Lead meaningful campaigns that deliver real impact and engage thousands of people (and their dogs!)
* Work alongside a creative and collaborative team with opportunities to grow, learn and shapenew ideas
To Apply:
Send your CV and a short cover note outlining your experience and whyyou’dbe a great fit tocat@stableevents.org
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