Job Description
Digital Account Manager – Job Description
This role would be best suited to someone who is either currently an Account Executive looking to progress or an Account Manager looking for a new challenge
Supporting the Digital team, you will be one of the main points of contact for our digital only clients, leading digital marketing projects from concept to execution, with a particular focus on working in collaboration with the Digital Account Director and Digital Account Manager on a large multi-market digital loyalty campaign for a global client.
This is a temporary/contractual position to span the project duration of 6 months, with the possibility of extending this to a permanent role, subject to business growth within digital.
As a Digital Account Manager, you’ll have solid experience in marketing with a customer service approach. You should also have a clear idea of how digital marketing adds value to company strategy and performance.
Ultimately, you should be able to contribute to the agency’s business growth through creating and maintaining long-term client relationships, identifying opportunities and developing account revenue.
The salary is up to £35k DOE.
Responsibilities
•\tBuild trust and strong connections, maintaining frequent contact with your assigned clients
•\tAct as the point of contact for clients for digital matters, addressing client queries effectively and in a timely manner
•\tIn conjunction with the Digital Director and Digital Account Director, help deliver digital strategies for your assigned clients, considering their specific requirements and anticipating their needs
•\tSuggest, design and implement digital projects to increase customer ROI
•\tWork with the broader agency and in-house studio and development teams in briefing, managing and delivering clients digital work
•\tTake ownership of timelines, budgets and quality control, ensuring every project meets the clients expectations
•\tMonitor all stages of campaigns and projects to ensure they run smoothly, on time and remain on budget
•\tMonitor and identify scope creep to ensure any additional requirements are clearly highlighted to the client in advance with timescales and costs
•\tQA testing of all work is completed prior to submitting to clients for approval
•\tSchedule and participate in regular project status meetings with assigned clients
•\tReport on web performance metrics
•\tPresent digital work and marketing reports to clients, taking feedback and liaising with the internal teams at Cheeky where necessary
•\tAnalyse digital campaign success
•\tStay up-to-date with digital technology trends
Essential requirements
•\tProven work experience as a Digital Account Manager within marketing or digital solutions
•\tStrong project management skills with the ability to manage multiple priorities
•\tExcellent customer service and account management skills
•\tExcellent verbal and written communication skills
•\tExperience of website development projects
Ideal (non-essential) requirements
•\tHands on experience with SEO/SEM tools
•\tExperience of Google and Microsoft Adwords campaigns
•\tUnderstanding of affiliate marketing, display (including programmatic), SEO and email marketing
•\tIn-depth understanding of online marketing tools and social media platforms
•\tStrong analytical skills