1. Newly created Digital Marketing Executive role with a growing business
2. Based Brighton - offering hybrid working following induction
About Our Client
My client is a growing Brighton-based business with ambitious plans, seeking a Digital Marketing Executive who is passionate about AI and staying at the forefront of emerging tools and technologies.
Job Description
As the Digital Marketing Executive you will have the following responsibilities:
3. AI-driven audience segmentation (industry, geography, behaviour, asset type) for targeted outreach
4. Plan, manage and optimise Google Ads (PPC) campaigns using automation tools
5. Manage and grow social media presence across LinkedIn, Facebook, Instagram and emerging channels
6. Lead SEO, GEO and AIO strategy, using AI tools to drive organic performance and conversions
7. Leverage AI tools (e.g. ChatGPT, Copilot, Jasper) for content, targeting and performance analysis
8. Produce data-driven marketing reports and visual storyboards using AI-powered analytics tools
9. Identify and test new digital channels and data sources to expand audience reach
10. Collaborate with international teams to ensure consistent, coordinated marketing activity
11. Conduct competitor analysis and track market trends
12. Use SIC/NAICS codes for prospect research and data segmentation.
The Successful Applicant
A successful Digital Marketing Executive should have:
13. 2-3+years' minimum experience in digital sales & marketing
14. Proven ability to grow and manage direct marketing databases (organic + acquisition)
15. Strong email marketing experience at scale (e.g. Mailchimp, HubSpot, Klaviyo)
16. Hands-on use of AI tools in marketing with clear, demonstrable use cases
17. Google Ads/PPC expertise (planning, execution, optimisation)
18. Social media marketing across LinkedIn, Facebook, and Instagram
19. CRM management and segmentation of large contact databases
20. Solid SEO experience (keyword research, on-page, link-building) with GDPR, data governance, and ethical AI awareness
21. Working knowledge of HTML/CSS beneficial but not essential
22. Passion for AI and emerging technologies, with a proactive approach to staying current on new tools, trends, and best practices.
What's on Offer
23. A competitive salary
24. 25 days holiday, pension, private healthcare after 1 years' service and company events.
25. Brighton based, you will be in the office for the first month - following that hybrid working will be offered - 2 days from home