Head of Brand
Lifestyle Fashion Brand
A lifestyle fashion brand is seeking a dynamic Head of Brand to take full ownership of its identity, communications, and growth across multiple channels. With a loyal customer base, an ambitious expansion strategy, and new store openings on the horizon, this is an opportunity to shape the story and future of a well-loved name in fashion.
At the forefront of the business, you'll bring a balance of strategic vision and creative flair-ensuring every campaign, event, and customer touchpoint reflects the brand's values with purpose and excitement. From driving PR and high-profile launch events to overseeing promotional activity and elevating the brand identity, you'll be the custodian of a distinct voice that resonates with today's lifestyle-conscious customer.
Key responsibilities include:
1. Leading the development and execution of a compelling brand strategy across retail, digital, PR, and events.
2. Creating standout moments around new store openings, bringing energy, purpose, and impact to each launch.
3. Acting as the guardian of brand identity, en...