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Social media manager

Blackburn
Smile Kitchens
Social media manager
Posted: 12 December
Offer description

About Smile Kitchens


At Smile Kitchens, we believe in creating more than just beautiful kitchens — we design spaces that bring joy, creativity, and connection into people’s homes. We’re an energetic, design-led, and customer-focused brand that’s growing fast, and we’re looking for a talented Social Media Manager to join our dynamic marketing team. We see social as a huge growth opportunity, this is a key hire in our growing team.


The Role


Salary: £35,000 - £40,000 (DOE)


We’re looking for a creative, strategic, and data-driven Social Media Manager who can elevate our brand presence and build communities across social platforms. You’ll lead our social media strategy, create stand-out content, build and engage our community, and drive brand awareness and consideration through partnerships, influencer campaigns, and social storytelling.

This is a hands-on role for someone who loves crafting content, spotting trends, and using social media to make an impact.


Key Responsibilities


Content Creation:

* Develop, plan, and execute engaging content across all social channels (mainly Meta and Tik Tok) – including short-form video, imagery, and stories.
* Capture, edit, and produce high-quality video and photo content for use across organic and paid channels.

Manage customer and influencer photo/video shoots to ensure we capture high quality visuals


Community Building:

* Engage authentically with our audience, building a loyal and active community that advocates for the Smile Kitchens brand.


Influencer Outreach & Management:

* Identify, onboard, and nurture relationships with influencers and creators who align with our brand values, to drive referrals and revenue at a positive ROI
* Manage influencer partnerships from concept through to execution, ensuring deliverables drive measurable results.


Brand Partnerships:

* Develop and manage collaborative campaigns and joint initiatives with complementary brands to amplify reach and engagement.


Social Campaign Development:

* Plan and execute high-impact social media campaigns around key kitchen design trends and seasonal periods.


Performance & Insights:

* Analyse campaign and content performance, providing actionable insights and recommendations to optimise results.


Commercial Focus:

* Ensure social activity supports wider business goals, contributing to traffic, conversions, and brand growth.


Skills & Experience


* Proven experience managing social media channels for a consumer brand or agency.


* Strong video editing and content creation skills – confident behind and in front of the camera.


* Excellent understanding of social trends, storytelling, and platform best practices.


* Experience in influencer marketing and brand collaborations.


* Strong commercial understanding with the ability to interpret data and deliver performance-driven improvements.


* Creative thinker with a keen eye for design, detail, and what resonates with audiences.


* Excellent communication and relationship-building skills.


* Highly organised, proactive, and adaptable to a fast-paced, growing environment.


Why Join Smile Kitchens?


* Opportunity to shape and grow one of the UK’s most exciting kitchen brands.


* Collaborative, supportive, and creative culture.


* Hybrid working model (4 days in our Blackburn office, 1 day from home).


* Competitive salary with opportunities for development and progression.


* Be part of a brand that genuinely makes people smile!


For more information, please contact Roland at roland.parker@smilekitchens.com

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