Job Description
At Ferring Pharmaceuticals, we help people around the world build families and live better lives. We are entrepreneurial and innovative, with a global team focused on scientific advances in the areas of reproductive and women’s health, gastroenterology and urology. Ferring + You is all about working together and sharing ideas, so that we can bring science to life for patients around the world.
Every person at Ferring works together to change lives and help people build families. Our corporate teams offer empowering, innovative, challenging and rewarding careers – we are motivated to make a difference. To reach our full potential we collaborate, and respect and value diverse contributions so that we can grow as an organisation and as professionals. Together we can influence the world around us to make life and work better.
Ferring+You
As Senior Product Manager for our Specialities business unit in Brazil, you will own the strategic and operational marketing of a key specialty brand with significant untapped potential in the IBD market. You will operate with a high degree of autonomy, moving fluidly across commercial, medical, and digital functions, and will play a leading role in shaping Ferring Brazil's omnichannel model.
Your day at Ferring
* Design and adapt international brand strategies to the local market context.
* Develop and implement brand plans and promotional materials in line with regulatory and compliance standards.
* Lead promotional cycles and ensure alignment of Medical Representatives and KAMs with brand strategy.
* Collaborate cross-functionally with Medical, Regulatory, Legal, and Commercial teams to ensure integrated execution.
* Analyse product performance, market trends, and the competitive environment to support strategic decision‑making.
* Drive omnichannel and digital engagement strategies, including physician segmentation, marketing automation, and medical education initiatives.
* Build and maintain relationships with KOLs and scientific societies, and represent Ferring at key congresses and events.
* Manage promotional budgets and contribute to S&OP planning cycles.
* Support patient engagement initiatives in collaboration with the commercial team.
* Lead pre‑launch planning and new product launch activities where applicable.
* Monitor KPIs including market share, demand, and sales performance.
* Contribute to lifecycle management projects and continuous improvement initiatives.
Behind our innovation…There’s you
* Degree in Business, Marketing, Life Sciences of a related field; postgraduate specialization in Marketing or Business is a plus.
* 5+ years of experience in pharmaceutical marketing or brand management, ideally within speciality care or gastroenterology.
* Familiarity with the biologics competitive landscape and experience marketing in therapeutic areas where multiple treatment modalities coexist is a strong advantage.
* Strong analytical skills, with the ability to interpret complex data sets, translate market and performance insights into actionable strategies.
* Proven experience designing and executing omnichannel or digital engagement strategies, including physician segmentation and marketing automation.
* Ability to work autonomously and influence across functions without direct authority.
* Familiarity with the Brazilian healthcare landscape is highly valued.
* Fluent in Portuguese and in English is mandatory.
People come first at Ferring
* Get inspired from our commitment to advocate for everyone’s right to build a family, no matter who you are, where you live or who you love.
* Our inclusive support package – “Building Families at Ferring” provides equal and accessible policies for all employees who wish to start their family journey, ensuring a global standard, irrespective of location and role. Subject to a minimum period of employment at Ferring.
* Parental leave for both birthing and non‑birthing parents.
* Extended support on family building journey.
Making a difference in the life of millions of people means we succeed by working together. Our diverse backgrounds, experiences, expertise, and perspectives enable us to find solutions to even the most challenging problems, and our success is tied to each team member’s contributions. Imagine the power of your career when it’s Ferring + You.
Behind our purpose… There’s you
If our mission and your vision are aligned, please apply!
We strive to build and maintain an inclusive and diverse workplace with equal opportunities and mutual respect for all employees regardless of their backgrounds and socioeconomic status.
Note to agencies
this search is being managed by Ferring’s Talent Acquisition team. Kindly do not send us spontaneous profiles.
Location
Ferring Brazil
#J-18808-Ljbffr