Job Title: Global PR Manager – Drinks BrandLocation: LondonJob Type: Full-Time, HybridSalary: £60K - £68KKey Responsibilities:Lead UK PR strategy for a portfolio of globally recognised premium drink brandsLocalise and implement global PR campaigns with impact and agility in the UK marketBuild and maintain media relationships across trade and consumer outlets, influencers, and key cultural partnersOwn agency relationshipsWork with the Global PR team to localise strategies and ensure consistent global executionManage budgets with accountability for strategic investment and resultsOversee day-to-day press office operations including press releases, coverage monitoring, and media responseCoordinate major UK-based global events and ensure strong international reach and media amplificationFrequently liaise with senior stakeholders (Sales, MDs, Regional Marketing teams, etc.) to ensure alignmentTravel regularly within the UK and occasionally internationally for strategic planning and eventsSkills & Experience:Strong PR experience (5+ years), ideally agency background; drinks industry experience highly preferredIf not drinks, experience in luxury, FMCG or lifestyle brands would be ideal.Proven ability to manage PR agencies, influence decisions, and deliver earned media resultsStrong relationships with media and influencer connections across consumer and tradeAbility to thrive in fast-paced, high-pressure environments with multiple stakeholders and prioritiesDemonstrated success managing brand reputation, influencer campaigns, and high-impact activationsConfident stakeholder manager with gravitas and credibility – able to advise, influence, and leadStrong writer and communicator; experience developing toolkits, pitches, and integrated communicationsEntrepreneurial, agile mindset – self-starter, strategic thinker and culturally aware.Benefits:Hybrid working: 3 days in the London officeBonus schemeExcellent benefits: private medical, dental, generous pensionWork in a flat, fast-paced, globally connected team with strong career growth potentialRepresent some of the most exciting brands in the drinks space.Please send your CV to maddy.worger@majorplayers.co.uk. Due to high volumes, only successful applicants will be contacted.About Major Players:Major Players is the UK’s leading digital, marketing, and creative talent agency. For over 30 years, we have championed diversity, equity, and inclusion across the industries we serve. We are a proud B Corp™ committed to creating meaningful, sustainable change.We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, or other protected status as required by law. Learn more about our DE&I commitments at www.majorplayers.co.uk/diversity-equity-inclusion/