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Regional manager

Birmingham (West Midlands)
Cotswold Outdoor Group
Regional manager
Posted: 21 September
Offer description

Regional Manager – Midlands

Salary:
£55,000 – £60,000 + bonus up to £6,750

Location:
Field-based (Midlands – Birmingham, Northampton, Leicester, Peterborough)

Hours:
Full-time, permanent

Company:
Cotswold Outdoor Group (Cotswold Outdoor | Runners Need | Snow + Rock)

About Us

At Cotswold Outdoor Group, the outdoors isn't just where we work – it's who we are. We're home to
Cotswold Outdoor, Runners Need and Snow + Rock
, offering trusted brands, expert advice, and a passion for helping people enjoy the outdoors.

We believe life's better when it's lived outside and every role in our business helps make that possible.

The Role

We're looking for an
experienced Regional Manager
to lead our Midlands region. This is an exciting opportunity to inspire and develop store teams, drive commercial performance, and deliver exceptional customer experiences across a multi-site portfolio.

You'll play a key role in shaping retail strategy, supporting store leaders, and ensuring our values are lived every day.

Key Responsibilities

* Lead and develop a team of Store Managers across the region
* Deliver sales, profit and KPI targets through strong commercial planning
* Recruit and grow talent, building succession pipelines and future leaders
* Drive exceptional customer service standards using our HEART model
* Champion operational excellence, compliance and brand standards
* Shape regional retail strategy, including store portfolio planning
* Act as a visible, supportive, and inspirational leader

What We're Looking For

* Proven experience in
multi-site retail leadership
(Regional, Area or Cluster Manager level)
* Strong commercial acumen with a track record of delivering results
* Inspirational leadership style – able to motivate and develop others
* Excellent communication and influencing skills
* Organised, decisive, and able to manage performance at pace
* Passion for the outdoors is an advantage, but not essential

What You'll Get in Return

* Competitive salary £55,000 – £60,000
* Bonus of up to £6,750 per year
* 33 days holiday (including bank holidays)
* Private medical insurance, life assurance & critical illness cover
* Staff discounts of
40–60%
across our outdoor brands
* Perks hub with discounts on travel, groceries, fitness, and more
* A supportive, values-led culture with opportunities to grow and progress

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