Company Overview
My client a leading property solutions provider are looking for a dynamic Digital Marketer to join their rapidly growing organisation based in Ascot to help drive their online presence and growth.
Job Purpose
To plan, implement, and manage digital marketing strategies that promote the company's services, increase brand awareness, generate leads, and support business objectives across digital channels.
Key Responsibilities
Develop and execute comprehensive digital marketing campaigns for property services, and brand awareness.
Manage the company's online presence across platforms (Google, Facebook, Instagram, LinkedIn, YouTube, etc.).
Optimize the company website and landing pages for SEO and conversion.
Create engaging content for blogs, email newsletters, social media, and digital ads.
Track and report on key performance metrics (traffic, leads, engagement, ROI) using tools like Google Analytics, Google Tag Manager, and CRM systems.
Coordinate with the sales and property management teams to align marketing efforts with business goals.
Monitor market trends and competitor activity in the property solution sector.
Manage email marketing campaigns and automation tools (Mailchimp, HubSpot, etc.).Required Qualifications
Bachelor's degree in Marketing, Digital Media, Communications, or related field.
Up to 2+ years of experience in digital marketing (real estate/property sector preferred).
Proven experience in running and optimizing paid ad campaigns (PPC, social media).
Proficiency with marketing tools such as Google Ads, Meta Business Suite, Google Analytics, and CRM systems.
Knowledge of real estate market trends and customer behaviour.Key Skills & Competencies
Strong copywriting and content creation abilities.
Data-driven mindset with analytical and problem-solving skills.
Excellent communication and interpersonal skills.
Creative thinking and an eye for detail.
Ability to manage multiple projects and meet deadlines.
Familiarity with property portals (e.g., Rightmove, Zoopla, Property24) is a plus.
Basic graphic design or video editing skills (Canva, Adobe Suite) is an advantage