Sales Manager / Business Development Manager
Healthcare / Elderly Care / Nursing Homes / Care Homes
North Region (Field Based) - Manchester, Leeds, Birmingham, Newcastle, Liverpool, York, Sheffield etc.
Salary: £65k–£68k + Excellent Benefits
Are you an experienced Sales Manager / Business Development Manager with a strong background in healthcare, elderly care, nursing homes, or care homes? Do you have a proven track record of driving occupancy, fee growth, and revenue success across large multi-site providers? If so, this exciting role could be the perfect next step for your career.
About the Role
We are seeking a highly motivated Sales Manager / Business Development Manager to lead sales performance across circa 50 care homes in the North of England. This is a field-based Sales Manager / Business Development Manager role, overseeing a large regional portfolio and ensuring consistent sales growth.
As a Sales Manager / Business Development Manager, you will:
• Develop and deliver annual and quarterly sales strategies across multiple nursing and residential care homes.
• Provide hands-on support for new openings and underperforming locations.
• Mentor and coach Customer Relations Managers and Home Managers to boost enquiry generation and conversion.
• Analyse sales activity and deliver clear insights with actionable plans.
• Drive CRM adoption to strengthen conversion rates and improve enquiry tracking.
• Ensure brand consistency and compliance with elderly care sales processes.
About You
To excel as a Sales Manager / Business Development Manager, you will need:
• Demonstrable success in sales growth within the healthcare, elderly care, or nursing home sector.
• In-depth knowledge of CQC requirements and customer decision-making journeys.
• Commercial acumen with both strategic and hands-on sales expertise.
• Strong leadership skills with the ability to train, coach, and hold teams accountable.
• Excellent communication and influencing skills at all levels.
• Experience with CRM platforms (desirable: experience in new build care homes or sales training delivery).
What We Offer
• Competitive salary and benefits package
• Excellent pension scheme
• 30+ days annual leave including bank holidays
• Professional development and training opportunities
• The chance to make a real impact as a Sales Manager / Business Development Manager across a portfolio of care homes
Apply Today
If you are a results-driven Sales Manager / Business Development Manager with experience in healthcare, elderly care, or nursing homes, this is your chance to take on a high-impact, rewarding role. Apply now by calling Shona at Purosearch (phone number removed) or email your CV to (url removed)