Location: Rainford, St Helens
Salary: 30,000.00-35,000.00 per year
Role Overview
As an SEO Strategist, you will be responsible for developing a continuous 3-month SEO strategy to deliver positive results for the client. Initially reporting to the Head of SEO, you will take a more hands-on role in client communication, strategy and project performance management.
Role Responsibilities
* Develop tailored SEO strategies that drive measurable client success.
* Take ownership of client relationships, understanding requirements and KPIs, presenting strategies, communicating results, and keeping the
* project on track by monitoring task completion and standard of work.
* Collaborate closely with Technical SEOs and other SEO roles to analyse the challenges, understand the possibilities and deploy the strategy.
* Work with the Content Marketing Team to assure content tasks are understood, achievable and bring measurable results.
* Measure success through organic traffic growth, search rankings, ROI, and client retention.
* Support other roles by providing expertise and guidance.
* Develop an understanding of the interests and capabilities of the wider SEO team to bring together the best people for the project.
* Bring industry experience and best practices into the team.
* Be responsible for client retention, relationship building, and measurable results.
* Support the Head of SEO in driving the department forward with software, strategies, and training.
* Assist in pre-deal analysis, pitching new clients, and on-boarding.
* Oversee quality standards across project work.
Ongoing Objectives
* You have strong working relationships with clients and internal colleagues.
* Take ownership of SEO strategies for all clients within the project team.
* Experienced with SEO tools and process, and always on the look out to improve quality and efficiency
* Demonstrate a proactive approach to learning new SEO strategies and applying them to project strategies.
* Contribute measurable results to client campaigns, including improved rankings, organic traffic growth, and increased conversions and demonstrating this to clients.
* Develop positive relationships with high-paying clients by delivering project success and maintaining regular communication.
* Ensuring project team members are regularly updated with feedback from client meetings, updated targets and KPIs, and future strategy.
* Early recognition of client concerns and project issues to improve retention, increase upsell opportunities and, if necessary, retain the client via another department.
* Continuously refine skills and knowledge through training opportunities and independent research.
* Collaborate effectively within the project team and across other departments, supporting the delivery of integrated digital strategies.
Success Metrics
Your performance will be evaluated based on:
* Positive onboarding with clear communication of the strategy and timelines
* Ensuring client satisfaction with provable ROI month-on-month
* Client retention rates
* Project revenue increases (upselling)
* Introducing other services (cross selling)
Who we're looking for:
We are looking for someone who thrives in a fast-paced agency environment and embodies the following qualities:
* Experience: Proven track record in SEO with hands-on experience in managing campaigns and understanding how best to utilise any budget.
* Organisation: Planning ahead, ongoing analysis, annotation, recording, monitoring and checking tasks are completed fully and to standard.
* Passion: Genuine enthusiasm for SEO and staying ahead of industry changes.
* Communication: Strong skills in presenting strategies and updates to clients and internal stakeholders. Understanding the audience and howbest to communicate with them.
* Adaptability: Comfortable managing multiple projects, shifting priorities and budgets, and knowing when to pivot a strategy.
Tools Proficiency:
Working knowledge of:
* Google Analytics 4 (GA4)
* Google Tag Manager (GTM)
* Google Search Console (GSC)
* Bing Webmaster Tools
* IndexNow
* Screaming Frog
* Ahrefs
* Majestic
* KWFinder
* Wincher
* Monday.com
* and similar tools
Soft Skills:
* Strong attention to detail.
* Eagerness to learn and grow within the SEO field.
* Teamwork and collaboration skills.
* Passion for digital marketing and a proactive attitude toward improvement.
Benefits
Alongside a competitive salary of 30,000.00 to 35,000.00, Paramount Digital provides an excellent work environment with a comprehensive range of benefits, including:
* 22 days holiday plus bank holidays (increasing to 24 days after 5 years service)
* Both in-house and externally led training opportunities (by some of the best names in the SEO industry)
* Cross department training opportunities
* Customised development plan and clear career progression
* SEO conferences and events
* Pension scheme
* Free eye tests
* Mental well-being support
* Discounts with our partners
* Regular company events
* Weekly yoga wellness sessions
* And everything else youd expect from a top digital agency!