Sales Director – Retail & Wholesale
Location:Hybrid – Kettering, UK | Regular travel required
Company:Loake Shoemakers
Reports to:Managing Director
Loake is redefining what luxury means - combining timeless craftsmanship with modern sustainability and accessible pricing. As we continue to grow across the UK and internationally, we're searching for a visionarySales Directorto lead and unify ourRetail and Wholesale channels, shaping the commercial future of our business.
This is a unique opportunity for an experienced, commercially-driven leader to make a significant impact - driving growth, expanding into new markets, and building empowered, high-performing teams.
Key Responsibilities
* Strategic Sales Leadership: Develop and deliver a unified sales strategy across Retail and Wholesale channels, rooted in brand values and commercial excellence.
* Team Development: Inspire and lead senior sales teams (Retail Managers, Head of Wholesale, Sales Admin, Customer Service), cultivating a culture of performance and collaboration.
* Retail Operations Oversight: Ensure efficient and effective store operations, inventory planning, staffing, and rollouts of new UK and international locations.
* Customer Experience: Champion a consistent, customer-first approach across all touchpoints - online and offline.
* Cross-Functional Collaboration: Partner with Marketing, E-comm, Product, and Operations to drive results and enrich the customer journey.
* Data-Driven Decisions: Leverage insights to improve performance, allocate resources, and identify growth opportunities.
* Financial Management: Oversee P&L, budgeting, and forecasting across all commercial channels.
* Brand Representation: Act as a credible and inspiring ambassador at industry events and media opportunities.
Experience & Attributes
* Extensive senior leadership experience in Retail & Wholesale sales (luxury, fashion, or footwear preferred)
* Proven success driving commercial growth and launching new stores or markets
* Deep understanding of customer behaviour and retail operations
* Strong financial acumen and analytical thinking
* Inspirational leader who develops and empowers teams
* Confident communicator with the presence to represent a premium brand
* Hands-on, adaptable, and solutions-focused
* Passionate about product, people, and delivering premium experiences
* Willing and able to travel regularly within the UK and internationally
Key Measures of Success
* Revenue growth across channels
* Market expansion and new store openings
* Profitability and operational efficiency
* Customer engagement and loyalty metrics
Why Join Loake?
We’re a brand on the rise - with a proud heritage and an ambitious future. We offer the chance to lead with autonomy, work with passionate teams, and leave a lasting legacy in a fast-evolving business.
If you're a high-impact, strategic sales leader ready for your next challenge—we'd love to hear from you.
Apply now and help shape the future of affordable luxury.
Send your CV with covering letter todean.bruce@loake.co.uk
Deadline: 8 August 2025
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