Job Advert
Digital Marketing Officer - Full Time, 6-month FTC.
Do you have proven experience in email marketing and campaign automation, Salesforce CRM/ Salesforce Marketing Cloud and Umbraco?
Can you show proficiency with website content management systems (CMS), such as WordPress, Drupal, or similar platforms?
Do you have strong written and verbal communication skills?
Then we have the perfect role for you
The role
A full time, 6-month FTC position for a Digital Marketing Officer to drive email marketing campaigns and ensuring the seamless digital operation of the National Pharmacy Association's website and membership portal.
To have experience in building, monitoring and reporting with Salesforce CRM / Marketing Cloud or similar marketing CRM software for campaign automation and management. Integrating all online activities and across social media, events and the website to better engage existing members and generate new members and customers, and to be responsible for monitoring website functionality, uploading content, ensuring optimisation and addressing any technical issues in collaboration with the IT team or external vendors.
Key facts
Hybrid-working pattern: Home working blended with at least 1 day per week working at the NPA'S Head Office, just outside of London.
Availability: Immediate or very short notice
The candidate
Your key attributes:
* Strong understanding of GDPR and email marketing compliance standards
* Familiarity with HTML/CSS for embedding and troubleshooting forms or web content is a plus
* Analytical mindset with experience using tools like Google Analytics, Tableau, or similar platforms
* Exceptional organizational skills and attention to detail
* Experience of maintaining large, complex websites, including approving content, making sure in-house web guidelines are followed, and generally supporting a range of content creators within the organisation
* Knowledge of modern content good practice and experience of working with colleagues to create easy to find, easy to understand content for a complex organisation's website
* Knowledge of digital marketing techniques and tracking processes
* Knowledge of user experience (UX) and accessibility principles for desktop and mobile websites and experience of conducting user testing sessions to improve user experience.
* Actively demonstrates the One NPA company values of Professionalism, Authenticity, Collaboration, Innovation, Excellence and Respect
The organisation
The National Pharmacy Association is the representative body for the independent community pharmacy sector across the four nations of the UK and the provider of support, services and activities to community pharmacies and their teams.
Interested?
Please submit your application, attaching your CV or contact the if you have any questions.
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We encourage applications from all sections of the community. Furthermore, qualifications and/or experience identified are indicative. We will consider applications from candidates who have comparable qualifications and/or experience for role advertised.